In any conflict, the First Alternative is my way, & the Second Alternative is your way. The fight always boils down to a question of whose way is better. This book presents a new & practical, but incredibly effective & eye-opening, way to reach resolution through using the ' Third Alternative'. The Third Alternative moves beyond your way or my way to a higher & better way
- one that allows both parties to emerge from debate or even heated conflict in a far better place than either had envisioned. With the Third Alternative, nobody has to give up anything, & everyone wins. To a world of escalating strife & contention, Third Alternative thinkers like those Covey profiles in this innovative & practical book, bring creative solutions, peace & healing. Through key examples & stories from his work as a consultant, Covey will demonstrate that Third Alternative thinking is the supreme opportunity of our times. Readers will learn how to create new & better results instead of escalating conflict, as well as how to build strong relationships with diverse individuals based on an attitude of winning together. The Third Alternative represents a departure from material on conflict resolution, negotiation & mediation; the book represents a new way of thinking that will be embraced not only by the many fans that have flocked to Covey's prior books, but also by anyone who is seeking resolution in their professional or personal lives.