As legions of businesses scramble to set up virtual-shop we face an unprecedented level of competition to win over & keep new customers online. At the forefront of this battleground is your ability to connect with your customers nurture your relationships & understand the psychology behind what makes them click. In this book The Web Psychologist Nathalie Nahai expertly draws from the worlds of psychology neuroscience & behavioural economics to bring you the latest developments cutting edge techniques & fascinating insights that will lead to online success. Webs of Influence delivers the tools you need to develop a compelling influential & profitable online strategy which will catapult your business to the next level
- with dazzling results.