You have to do it...you might as well enjoy it No one likes a pushy smarmy salesman -- no one wants to be that guy...but most of us need to sell to some extent. How else can we get any business? We all have to do it now whether were lawyers accountants or start-ups. But dont despair -- theres no need to go on some cringey sales training day. How to be Great at the Stuff You Hate shows you how to develop all the skills you need to sell yourself your business & your ideas. So ditch the dread forget the fear & start enjoying yourself! Selling isnt something you do to people its not some dark art practised by pushy & manipulative people -- its a process its a relationship...its fun! All you need to do is cut the crap be yourself & win some business. How to be Great at the Stuff You Hate shows you how to: * Pull together a target list -- who do you want to approach & do business with? * Connect with those people -- writing letters/emails * Master meeting & networking -- conquering small talk! * Follow up once youve chatted to someone * Ask for what you want