Business Economics Course Economics is the study of scarcity & the consequences of scarcity. Individuals, households, businesses & nations all experience some level of scarcity, in that they do not possess all the resources to satisfy all their wants & needs. Decisions have to be made to balance those scarce resources in order to improve what can be achieved with them. Individuals have to decide how to spend their income, household budgets have to be managed, business need to deploy their resources in order to ensure their profitability & governments need to consider the best possible balance of spending to meet the needs of competing groups within society. Economics is concerned with how these decision are made, with how the resources of a nation or a business are allocated & utilised in the production of goods & services, & with how the rewards of these activities are distributed. ...

Business Economics Professional Course What is economics about? Economics is the problem of using the available resources as efficiently as possible so as to achieve the maximum fulfilment of society's unlimited demand for goods & services. The ultimate purpose of economic endeavour is to satisfy human wants for goods & services. The problem is that whereas wants are virtually without limit, the resources
- natural resources, labour & capital (machinery)
- available at any one time to produce goods & services are limited in supply. Resources are scarce. This fact of scarcity means that we must always be making choices about what to produce, how to produce it & for whom. Decisions must be made so that these scarce resources are allocated optimally or efficiently to their end use. This implies they could not be used more beneficially elsewhere. This is the criterion economists use to judge many economic phenomenon & is the focus of our study of the economic approaches to organisations.

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Business Environment Course All organisations, whatever their size & whether in the public or private sector, operate in a constantly changing environment. As it changes, this business environment offers organisations the opportunities they need to develop & grow. It may, for example, offer new markets to exploit, new technology to develop new products & new processes, ideas on how to manage operations better, new sources of raw materials or new ventures with new partners. The changes also, however, may present threats to organisations. These may be new competitors, changing fashions & tastes, new technology making existing products & processes obsolete, changing terms of trade making imported inputs expensive, & government policies changing the competitive or operating environment. The legal implications of what organisations do are extensive & varied; effectively, the legal infrastructure constrains their activities. All successful organisations continually monitor the environment in which they operate, both formally & informally, in order at least to react to the changes taking place through reactive management. At best, organisations seek to anticipate & take advantage of changes through proactive management. Any actions need to match an organisation's basic philosophy & its resources & abilities. We look at how an organisation does this, but the first step is recognising what is happening in the environment & evaluating its importance. After participating in this course, you should be able to: monitor changes to the business environment & appreciate their significance for an organisation identify potential environmental opportunities & threats for particular organisations describe the components of a PEST or STEEP analysis detail the structure of the social & demographic environment detail the structure of the economic environment identify relevant factors in the industrial environment assess the implications of government policies for an organisation identify relevant factors in the political environment, including the law, society & international trade identify significant technological developments driving organisational & competitive change. ...

Business Finance Course This programme is designed for people seeking to understand & apply the principles of finance & financial control of a business. The course is particularly suited to the general manager with responsibility for a small organisation or a department, needing a broad understanding of a range of financial planning & management techniques. At the end of the course you will be able to: Define the need for keeping books Describe common book-keeping methods Understand credit control techniques & methods Devise debt recovery procedures Understand costing & pricing models & methods Conduct break even analyses Prepare a trading budget Manage cash & cashflow Compose basic financial reports ...

Business Finance Professional Course Business Finance deals with the raising & managing of funds. Irrespective of the organisation's size, at some point in time, management will need to address the issues raised when attempting to secure funds for the organisation. Fund management activities require financial forecasting. This forecasting allows the organisation to develop long term strategic plans for the organisation. Short-term budgets can then devised to meet the organisation's strategic goals. This course is suitable for anybody who is interested in the financial aspects of an organisation & covers a broad range of relevant financial & managerial issues. ...

Business Law Course Regardless of what the nature of your involvement in business is
- & whether you are working in the private
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Business Lifestyle Skills Course The Business Lifestyle Skills Diploma course is ideal for anyone involved in running a business or anyone who is hoping to set-up his or her own business. The areas covered in this course are also fundamental to your everyday life whether you are applying for a job, writing a letter to apply for a grant or a mortgage or working out your personal finances on your computer. In order to be a success in business you need to have the following skills: Business Skills People Skills Communication Skills Planning Skills Problem Solving Skills This course aims to successfully equip the student with the necessary knowledge to ensure both business & personal success. ...

Business Management Course This course is designed for people seeking to understand & apply the principles of managing staff & resources in a variety of businesses. The course is equally suited to the owner of a small business employing a few staff members or a departmental manager in a larger company. It provides a broad but practical understanding of how management techniques can work to your advantage. ...

Business Management Course Business Management can be defined as the process of leading & directing all or part of an organisation, through the deployment & manipulation of resources (human, financial, material, intellectual or intangible). Managers must also measure the performance of the organisation on a regular basis, review business strategies & plans, & ensure the appropriate actions are taken to meet the organisation's goals. About Business Management Course Management & Leadership are vital to organisational success in today's challenging global environment. It is the role of management to conceive & initiate strategies that create & sustain competitive differentiation & advantage. This Business Management course has been designed to take you through the key concepts that underpin good management & ensure that you have the requisite knowledge to promote organisational success. ...

Business Marketing Course This programme is designed for people seeking to understand & apply the principles of marketing to a business. The course is particularly suited to the general manager with responsibility for a small organisation or a department, needing a broad understanding of a range of marketing, advertising & promotion techniques. It will be useful to the managers of larger businesses & organisations who have customer & marketing responsibilities. At the end of the course you will be able to: Conduct market research Define a customer's needs, want & desires Carry out a SWOT analysis Prepare a marketing plan Describe a range of marketing methods Evaluate the benefits of using different marketing media Compose purposeful advertising copy Understand how to use press releases, sales promotions & public relations Define the selling process Devise a telephone sales campaign List the benefits of keeping advertising records ...