Take control of coils & curls with As I Am Smoothing Gel; a lightweight styling gel that delivers long-lasting hold with conditioning properties. Fortified with Aloe Vera, Sugar Beet Root & Wheat Protein, the gel enhances shine, locks in moisture & keeps your style in place without weighing hair down or leaving unsightly flakes & build-up. Rinses out easily. ...

Treat thirsty locks to the As I Am So Much Moisture™ Hydrating Lotion; a replenishing formula developed specifically for curly or coiled hair types. Enriched with Aloe Vera, Lavender Flower Extract & Royal Jelly (a natural substance collected from queen honey bees), the luxurious lotion delivers long-lasting hydration, whilst Vegetable Glycerin softens & moisturises from root to tip. Combats rough, dry hair so you can experience deeply revitalised, rejuvenated locks that are easier to style. ...

Specifically developed for coiled or extremely tight styles, the As I Am Twist Defining Cream is a unique styling cream that delivers luminous shine, superior frizz control & increased manageability, without sticky or greasy residue. Nourishing Sunflower & Castor Oils are combined with Amla & Sugar Beet Root to replenish, hydrate & re-define curly hair, whilst penetrating into follicles to promote healthy hair growth. Helps prevent shedding & thinning so you can experience big, bouncy locks with strong, long-lasting definition. ...

Experience the benefits of Astalift Brightening Cream, a lightweight, anti-ageing formula that utilises the red pigment 'astaxanthin' to combat free radical damage & boost collagen production. Created by FUJIFILM, Astalift is an award-winning beauty brand that uses advanced antioxidation technology, similar to that used to prevent colour fading in photographs, to minimise the visibility of freckles & skin ageing. Ideal for those concerned with poor skin tone, age spots & freckles, the luxurious cream works to even out the skins tone & fade pigmentation whilst softening & retaining elasticity for a supple complexion. Deeply hydrating, use this cream to improve the texture & moisture level of your skin for luminous, radiant looking results.
- K.N. Astaxanthin provides natural protection against free radical damage, boosting collagen & elastin levels to reduce sagging & moisture loss. FUJIFILM has taken its expertise of nanotechnology to develop colour in film, & applied it to the lotion to allow high concentrations of nourishing ingredients to be penetrated into the skin. Experience radiant, younger-looking skin.
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The Astalift Brightening Serum is a unique anti-ageing product to target fine lines, wrinkles & dark spots. Created by FUJIFILM, Astalift is an award-winning beauty brand that uses advanced antioxidation technology, similar to that used to prevent colour fading in photographs, to minimise the visibility of freckles & skin ageing. Enriched with vitamin C to restore skin, the serum contains collagen, an important structural protein & a key ingredient used in photographic film, which works to effectively hydrate skin. Astaxanthin provides protection against free radical damage, boosting elastin levels to reduce sagging & moisture loss. FUJIFILM has taken its expertise of nanotechnology to develop colour in film, & applied it to the serum to allow high concentrations of nourishing ingredients to be penetrated into the skin. Experience radiant & younger-looking skin with a brighter complexion. E.N. ...

The Astalift Complete Moisture Foam Cleanser cleanses skin to remove excess oil & the build up of dirt & impurities to leave you with a refreshed, purified complexion. Created by FUJIFILM, Astalift is an award-winning beauty brand that uses advanced antioxidation technology, similar to that used to prevent colour fading in photographs, to reduce premature skin ageing. The lightweight foam contains collagen, an important structural protein in the skin & a key ingredient used in photographic film, which works with Astaxanthin to effectively hydrate skin. FUJIFILM has taken its expertise of nanotechnology to develop colour in film, & applied it to the cleanser to allow high concentrations of nourishing ingredients to be penetrated into the skin. Experience smooth & radiant skin that is full of moisture. E.N. ...

Astalift Firming Serum is a unique anti-ageing product to target fine lines, wrinkles & dark spots. Created by FUJIFILM, Astalift is an award-winning beauty brand that uses advanced antioxidation technology, similar to that used to prevent colour fading in photographs, to reduce the visibility of freckles & skin ageing. The innovative formula contains collagen, an important structural protein in the skin & a key ingredient used in photographic film, which works with Astaxanthin to effectively hydrate skin. FUJIFILM has taken its expertise of nanotechnology to develop colour in film, & applied it to the serum to allow high concentrations of nourishing ingredients to be penetrated into the skin. Restores skin to leave you with a radiant & younger-looking complexion & increases elasticity to give a plumped appearance. E.N. ...

The hypoallergenic Foundation Brush from Astalift is the ultimate beauty tool for a professional look. Suitable for all skin types, the brush can be used to apply, distribute & blend foundation for complete coverage. Featuring a long handle & advanced synthetic bristles with a rounded tip to create an even, flawless finish with effortless & precise application. E.N. ...

The Astalift Gentle Make-Up Remover Gel cleanses skin to remove excess oil & the build up of dirt & impurities to leave you with a refreshed complexion. Created by FUJIFILM, Astalift is an award-winning beauty brand that uses advanced antioxidation technology, similar to that used to prevent colour fading in photographs, to reduce premature skin ageing. The lightweight gel contains collagen, an important structural protein in the skin & a key ingredient used in photographic film, which works with Astaxanthin to effectively hydrate skin. FUJIFILM has taken its expertise of nanotechnology to develop colour in film, & applied it to the gel to allow high concentrations of nourishing ingredients to be penetrated into the skin. Experience smooth & radiant skin that is full of moisture. E.N. ...

Treat your skin to Astalift Intense Re-Plumping Mask (Single Pack), a pampering face mask set infused with signature anti-ageing ingredients, including the red pigment 'astaxanthin' to combat free radical damage & boost collagen production. Created by FUJIFILM, Astalift is an award-winning beauty brand that uses advanced antioxidation technology, similar to that used to prevent colour fading in photographs, to minimise the visibility of freckles & skin ageing. A two-piece set, the pack contains two stretchable fabric face masks infused with 35ml of Astalift Essence, a formula that plumps out fine lines & wrinkles whilst intensely moisturising dehydrated skin. With a stretchy, customisable fit, the masks will lift & revitalise tired looking skin for a radiant finish.
- K.N. Astaxanthin provides natural protection against free radical damage, boosting collagen & elastin levels to reduce sagging & moisture loss. FUJIFILM has taken its expertise of nanotechnology to develop colour in film, & applied it to the formula to allow high concentrations of nourishing ingredients to be penetrated into the skin. Experience radiant, younger-looking skin.
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