Let's face it, some men are given to exaggeration on the subject of size. Whether it be the size of a fish they caught, or something they caught in their zipper, imagination can sometimes embellish the truth. This measuring stick, made from hygienic, wipe-clean, printed plastic, will put an end to all that. So whether it be 'teeny weeny' at 1 inch, 'porn star' at 10 inches, or something in between, be proud to own the truth! (But do check out the special divisions on this ruler, designed to nurse the fragile male ego.)