Sony Alpha A68 Digital SLT Camera Body Quick Facts: AF Area modes For autofocusing, you can choose among Wide, Zone, Center, Flexible Spot, Expand Flexible Spot & Lock-on AF area mode, which allows precise focus tracking of a subject by optimising target frame size & ensuring use of the optimal AF point.   AF Range Control Locks autofocusing to a specified range of distance from the camera for sharp results, even if the target is obscured momentarily by another passing object. Face Detection & Eye AF Face Detection with Face Registration can detect up to eight faces in a scene, & adjust exposure, white balance, flash & other settings for beautiful portraits. Eye AF further assures sharp focusing on the face by detecting an eye to focus on.  Further

Details: With 4D FOCUS, you’ll never miss that perfect moment Capture more unforgettable moments for posterity. The a 68 the world’s highest 2 number of phase-detection AF points (79) covering a wide AF area will catch the moment to last for a life time. The Exmor™ CMOS sensor & BIONZ X™ image processing engine deliver the imaging impact that you aim for. Dials, controls & displays make shooting more intuitive & immediate to optimise operability. Wide-ranging compatible E-mount lenses let you take full advantage of sophisticated features such as Optical Steady Shot image stabilisation & power zooming, while comfortably shooting videos. For autofocusing, you can choose among Wide, Zone, Center, Flexible Spot, Expand Flexible Spot & Lock-on AF area mode, which allows precise focus tracking of a subject by optimising target frame size & ensuring use of the optimal AF point.   Locks autofocusing to a specified range of distance from the camera for sharp results, even if the target is obscured momentarily by another passing object. Sony’s unique design replaces a DSLR moving mirror with a fixed translucent mirror, which enables fast shooting with continuous product use of accurate phase detection AF. Records with superior speed & precision of full-time continuous phase-detection autofocusing, even during Full HD movie shooting, thanks to proprietary Translucent Mirror Technology. The large Exmor CMOS image sensor with Approx. 24.2 MP boosts sensitivity & reduces noise with gapless on-chip lens design eliminating the gaps between micro-lenses to collect more light.  

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Sony Alpha A68 SLT Camera + 18-55mm Lens The a 68 (ILCA-68)camera from Sony lets enthusiastic photographers discover even more creative opportunities with their precious collection of A-mount lenses. Capture fast moving subjects in sharper detail over a wider area using our advanced 4D FOCUS system with 79 autofocus points for ultimate accuracyand tracking performance. Inheriting many pro-style features from the acclaimed a 77 II, the a 68 features Sony’s unique 4D FOCUS system that delivers extraordinary AF performance under any shooting conditions – even in lighting as low as EV-2 where other cameras struggle. Quick facts: 79-point high-density phase-detection AF system High image quality & wide ISO range for stills/movies Tiltable LCD screen superb AF performance Proprietary Translucent Mirror Technology 4D FOCUS system BIONZ X image processing engine Smart viewfinder for better photos

Features: With 4D FOCUS, you’ll never miss that perfect moment: Capture more unforgettable moments for posterity. The a 68 the world’s highest number of phase-detection AF points (79) covering a wide AF area will catch the moment to last for a life time. The Exmor CMOS sensor & BIONZ X image processing engine deliver the imaging impact that you aim for. Dials, controls & displays make shooting more intuitive & immediate to optimise operability. superb AF performance: The world's highest number of phase-detection AF points (79) covering a wide AF area for ultimate accuracy & tracking performance. Sensational sensor & processor: The Exmor CMOS sensor & BIONZ X image processing engine achieve high image quality & wide sensitivity range. Versatile, convenient control: The top display panel & rear control wheel make functions quick & easy to access & use. 79-point high-density phase-detection AF system covers more action: Get superior autofocus reliability with 79 high-density AF points, including 15 cross-type points. Translucent Mirror Technology enables precise phase-detection AF even with continuous shooting & movie modes. Proprietary Translucent Mirror Technology: Sony’s unique design replaces a DSLR moving mirror with a fixed translucent mirror, which enables fast shooting with continuous product use of accurate phase detection AF. BIONZ X image processing engine: Supports a number of state-of-the-art image processing technologies that add up to superior overall image quality. High image quality & wide ISO range for stills/movies: The large Exmor CMOS image sensor with Approx. 24.2 MP provides for high image resolution, delicate tonal gradation & expressive bokeh.  & the BIONZ X featuring advanced image reproducing technologies & processes vast data from the sensor at high speed for more realistic images. The duo is a perfect match for shooting in the wide ISO range of 100-256006 & producing beautifully sharp, clear results. Tiltable LCD screen: Tiltable LCD screen (2.7-type) to clearly shoot at max.135 degrees up & 55 degrees down, enables shooting over the heads of people in crowds, or on the ground for a startling view of pets & flowers. Brightness is adjustable. Smart viewfinder for better photos: The bright, high-contrast OLED Tru-Finder makes it easier to expertly plan & preview shots, as it reproduces real-time image data with rich tonal gradation & faithful colour.

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World’s smallest lightest interchangeable lens full-frame camera: Sony’s Exmor image sensor takes full advantage of the Full-frame format, but in a camera body less than half the size & weight of a full-frame DSLR. Full Frame 24.3 MP resolution with 14-bit RAW output: A whole new world of high-quality images are realized through the 24.3 MP effective 3.5cm full-frame sensor, a normal sensor range of ISO 100 – 25600, & a sophisticated balance of high resolving power, gradation & low noise. The BIONZ X image processor enables up to 5 fps high-speed continuous shooting & 14-bit RAW image data recording. Fast Hybrid AF w/ phase-detection for DSLR-like focusing speed: Enhanced Fast Hybrid auto focus combines speedy phase-detection AF with highly accurate contrast-detection AF, which has been accelerated through a new Spatial Object Detection algorithm, to achieve among the fastest autofocusing performance of any full-frame camera. First, phase-detection AF with 117 densely placed phase-detection AF points 2 swiftly & efficiently moves the lens to bring the subject nearly into focus. Then contrast-detection AF with wide AF coverage fine-tunes the focusing in the blink of an eye. Fast Intelligent AF for responsive, accurate, & greater operability with full frame sensor: The high-speed image processing engine & enhanced algorithms combine with optimized image sensor read-out speed to achieve ultra high-speed AF despite the use of a full-frame sensor. New Eye AF control: Even when capturing a subject partially turned away from the camera with a shallow depth of field, the face will be sharply focused thanks to extremely accurate eye detection that can prioritize a single pupil. A green frame appears over the prioritised eye when focus has been achieved for easy confirmation. Eye AF can be used when the function is assigned to a customizable button, allowing users to instantly activate it depending on the scene. Fully compatible with Sony’s E-mount lens system & new full-frame lenses: To take advantage of the lightweight on-the-go body, the a 7 is fully compatible with Sony’s E-mount lens system & expanded line of E-mount compact & lightweight full-frame lenses from Carl Zeiss & Sony’s premier G-series. Direct access interface for fast, intuitive shooting control: Quick Navi Pro displays all major shooting options on the LCD screen so you can rapidly confirm settings & make adjustments as desired without searching through dedicated menus. When fleeting shooting opportunities arise, you’ll be able to respond swiftly with just the right settings. High contrast 2.4M dot OLED EVF for eye-level framing: View every scene in rich detail with the XGA OLED Tru-Finder, which features OLED improvements & the same 3-lens optical system used in the flagship a 99. The viewfinder faithfully displays what will appear in your recording, including the effects of your camera settings, so you can accurately monitor the results. You’ll enjoy rich tonal gradations & 3 times the contrast of the a 99. High-end features like 100% frame coverage & a wide viewing angle are also provided. 3.0" 1.23M dot LCD tilts for high & low angle framing: The tiltable 3.0” (1, 229k dots) Xtra Fine™ LCD Display makes it easy to photograph over crowds or low to capture pets eye to eye by swinging up approx. 84 degree & down approx. 45°. Easily scroll through menus & preview life thanks to White Magic™ technology that dramatically increases visibility in bright daylight. The large display delivers brilliant-quality still images & movies while enabling easy focusing operation. Simple connectivityto smartphones via Wi-Fi or NFC: Connectivity with smartphones for One-touch sharing/ One-touch remote has been simplified with Wi-Fi/NFC control. In addition to Wi-Fi support for connecting to smartphones, the a 7 also supports NFC (near field communication) providing “one touch connection” convenience when transferring images to Android smartphones & tablets. Users need only touch devices to connect; no complex set-up is required. Moreover, when using Smart Remote Control — a feature that allows shutter release to be controlled by a smartphone — connection to the smartphone can be established by simply touching compatible devices. PC control w/ remote video capture control: Remote Camera Control means that you can control your a 7 from your PC using a USB (Universal Serial Bus) cable. Feature control has also been updated to include video capture control. 14-bit RAW output for rich tonal gradation: 14-bit RAW image data of extremely high quality is output by the a 7. This data fully preserves the rich detail generated by the image sensor during the 14-bit A/D conversion process. When developed with Sony’s Image Data Converter RAW development software, these images deliver the superb photographic expression & rich gradation that only 14-bit data can offer. New BIONZ X image processing engine: Sony proudly introduces the new BIONZ X image processing engine, which faithfully reproduces textures & details in real time, as seen by the naked eye, via extra high-speed processing capabilities. Together with front-end LSI (large scale integration) that accelerates processing in the earliest stages, it enables more natural details, more realistic images, richer tonal gradations & lower noise whether you shoot still images or movies. Full HD movie at 24p/60i/60p w/uncompressed HDMI output: Capture Full 1920 x 1080 HD uncompressed clean-screen video files to external recording devices via an HDMI connection in 60p & 60i frame-rates. Selectable in-camera AVCHD codec frames rates include super-smooth 60p, standard 60i or cinematic 24p. MP4 codec is also available for smaller files for easier upload to the web. Up to 5 fps shooting to capture the decisive moment: When your subject is moving fast, you can capture the decisive moment with clarity & precision by shooting at speeds up to 5 frames per second. New faster, more accurate AF tracking, made possible by Fast Hybrid AF, uses powerful predictive algorithms & subject recognition technology to track every move with greater speed & precision. Multi-interface Shoe for flash & microphone flexibility: Unlike conventional cameras, the ?7 features the advanced Multi-Interface Shoe that dramatically expands compatibility with Sony digital imaging accessories, thus raising the potential for photo/movie shooting. 4K Still image output by HDMI8 or Wi FI for viewing on 4K TVs: Enjoy Ultra High Definition slide shows directly from the camera to a compatible 4K television. The a 7 converts images for optimized 4K image size playback (8MP). Enjoy expressive rich colors & amazing detail like never before. Images can be viewed via an optional HDMI or Wi Fi. TRILUMINOUS colour outputs wider colour gamut to compatible devices: TRILUMINOS Colour technology, means that you can experience photos & movies in rich, natural colours on any TV equipped with a TRILUMINOS Display. The expanded colour gamut immerses you in those unforgettably colourful moments, from the complex shades in a shimmering blue sky to the delicate skin in a baby’s face. Play Memories Camera Apps allows feature upgrades: Personalize your camera by adding new features of your choice with Play Memories Camera Apps. Find apps to fit your shooting style from portraits, detailed close-ups, sports, time lapse, motion shot & much more. Use apps that shoot, share & save photos using Wi-Fi that make it easy to control & view your camera from smartphone, & post photos directly to Facebook or backup images to the cloud without connecting to a computer. Image Data Converter: Advanced features enable manipulation, conversion & management of full-resolution RAW images. You can expertly adjust exposure, white balance, tonal curves, saturation, contrast, hue & sharpness — as well as apply DRO & vignetting compensation. Bundled Remote Camera Control software also lets you remotely activate & deactivate still/movie recording & control various camera settings from a PC. Vertical Grip Capable: Enjoy long hours of comfortable operation in the vertical orientation with this sure vertical grip, which can hold two batteries for longer shooting & features dust & moisture protection. Mount Adaptors: Both of these 35mm full-frame compatible adaptors let you mount the a 7R with any A-mount lens. The LA-EA4 in addition features a built-in AF motor, aperture-drive mechanism & Translucent Mirror Technology to enable continuous phase-detection AF. Both adaptors also feature a tripod hole that allows mounting of a tripod to support large A-mount lenses. ...

World’s smallest lightest interchangeable lens full-frame camera: Sony’s Exmor image sensor takes full advantage of the Full-frame format, but in a camera body less than half the size & weight of a full-frame DSLR. Full Frame 24.3 MP resolution with 14-bit RAW output: A whole new world of high-quality images are realized through the 24.3 MP effective 3.5cm full-frame sensor, a normal sensor range of ISO 100 – 25600, & a sophisticated balance of high resolving power, gradation & low noise. The BIONZ X image processor enables up to 5 fps high-speed continuous shooting & 14-bit RAW image data recording. Fast Hybrid AF w/ phase-detection for DSLR-like focusing speed: Enhanced Fast Hybrid auto focus combines speedy phase-detection AF with highly accurate contrast-detection AF, which has been accelerated through a new Spatial Object Detection algorithm, to achieve among the fastest autofocusing performance of any full-frame camera. First, phase-detection AF with 117 densely placed phase-detection AF points 2 swiftly & efficiently moves the lens to bring the subject nearly into focus. Then contrast-detection AF with wide AF coverage fine-tunes the focusing in the blink of an eye. Fast Intelligent AF for responsive, accurate, & greater operability with full frame sensor: The high-speed image processing engine & enhanced algorithms combine with optimized image sensor read-out speed to achieve ultra high-speed AF despite the use of a full-frame sensor. New Eye AF control: Even when capturing a subject partially turned away from the camera with a shallow depth of field, the face will be sharply focused thanks to extremely accurate eye detection that can prioritize a single pupil. A green frame appears over the prioritised eye when focus has been achieved for easy confirmation. Eye AF can be used when the function is assigned to a customizable button, allowing users to instantly activate it depending on the scene. Fully compatible with Sony’s E-mount lens system & new full-frame lenses: To take advantage of the lightweight on-the-go body, the a 7 is fully compatible with Sony’s E-mount lens system & expanded line of E-mount compact & lightweight full-frame lenses from Carl Zeiss & Sony’s premier G-series. Direct access interface for fast, intuitive shooting control: Quick Navi Pro displays all major shooting options on the LCD screen so you can rapidly confirm settings & make adjustments as desired without searching through dedicated menus. When fleeting shooting opportunities arise, you’ll be able to respond swiftly with just the right settings. High contrast 2.4M dot OLED EVF for eye-level framing: View every scene in rich detail with the XGA OLED Tru-Finder, which features OLED improvements & the same 3-lens optical system used in the flagship a 99. The viewfinder faithfully displays what will appear in your recording, including the effects of your camera settings, so you can accurately monitor the results. You’ll enjoy rich tonal gradations & 3 times the contrast of the a 99. High-end features like 100% frame coverage & a wide viewing angle are also provided. 3.0" 1.23M dot LCD tilts for high & low angle framing: The tiltable 3.0” (1, 229k dots) Xtra Fine™ LCD Display makes it easy to photograph over crowds or low to capture pets eye to eye by swinging up approx. 84 degree & down approx. 45°. Easily scroll through menus & preview life thanks to White Magic™ technology that dramatically increases visibility in bright daylight. The large display delivers brilliant-quality still images & movies while enabling easy focusing operation. Simple connectivityto smartphones via Wi-Fi or NFC: Connectivity with smartphones for One-touch sharing/ One-touch remote has been simplified with Wi-Fi/NFC control. In addition to Wi-Fi support for connecting to smartphones, the a 7 also supports NFC (near field communication) providing “one touch connection” convenience when transferring images to Android smartphones & tablets. Users need only touch devices to connect; no complex set-up is required. Moreover, when using Smart Remote Control — a feature that allows shutter release to be controlled by a smartphone — connection to the smartphone can be established by simply touching compatible devices. PC control w/ remote video capture control: Remote Camera Control means that you can control your a 7 from your PC using a USB (Universal Serial Bus) cable. Feature control has also been updated to include video capture control. 14-bit RAW output for rich tonal gradation: 14-bit RAW image data of extremely high quality is output by the a 7. This data fully preserves the rich detail generated by the image sensor during the 14-bit A/D conversion process. When developed with Sony’s Image Data Converter RAW development software, these images deliver the superb photographic expression & rich gradation that only 14-bit data can offer. New BIONZ X image processing engine: Sony proudly introduces the new BIONZ X image processing engine, which faithfully reproduces textures & details in real time, as seen by the naked eye, via extra high-speed processing capabilities. Together with front-end LSI (large scale integration) that accelerates processing in the earliest stages, it enables more natural details, more realistic images, richer tonal gradations & lower noise whether you shoot still images or movies. Full HD movie at 24p/60i/60p w/uncompressed HDMI output: Capture Full 1920 x 1080 HD uncompressed clean-screen video files to external recording devices via an HDMI connection in 60p & 60i frame-rates. Selectable in-camera AVCHD codec frames rates include super-smooth 60p, standard 60i or cinematic 24p. MP4 codec is also available for smaller files for easier upload to the web. Up to 5 fps shooting to capture the decisive moment: When your subject is moving fast, you can capture the decisive moment with clarity & precision by shooting at speeds up to 5 frames per second. New faster, more accurate AF tracking, made possible by Fast Hybrid AF, uses powerful predictive algorithms & subject recognition technology to track every move with greater speed & precision. Multi-interface Shoe for flash & microphone flexibility: Unlike conventional cameras, the ?7 features the advanced Multi-Interface Shoe that dramatically expands compatibility with Sony digital imaging accessories, thus raising the potential for photo/movie shooting. 4K Still image output by HDMI8 or Wi FI for viewing on 4K TVs: Enjoy Ultra High Definition slide shows directly from the camera to a compatible 4K television. The a 7 converts images for optimized 4K image size playback (8MP). Enjoy expressive rich colors & amazing detail like never before. Images can be viewed via an optional HDMI or Wi Fi. TRILUMINOUS colour outputs wider colour gamut to compatible devices: TRILUMINOS Colour technology, means that you can experience photos & movies in rich, natural colours on any TV equipped with a TRILUMINOS Display. The expanded colour gamut immerses you in those unforgettably colourful moments, from the complex shades in a shimmering blue sky to the delicate skin in a baby’s face. Play Memories Camera Apps allows feature upgrades: Personalize your camera by adding new features of your choice with Play Memories Camera Apps. Find apps to fit your shooting style from portraits, detailed close-ups, sports, time lapse, motion shot & much more. Use apps that shoot, share & save photos using Wi-Fi that make it easy to control & view your camera from smartphone, & post photos directly to Facebook or backup images to the cloud without connecting to a computer. Image Data Converter: Advanced features enable manipulation, conversion & management of full-resolution RAW images. You can expertly adjust exposure, white balance, tonal curves, saturation, contrast, hue & sharpness — as well as apply DRO & vignetting compensation. Bundled Remote Camera Control software also lets you remotely activate & deactivate still/movie recording & control various camera settings from a PC. Vertical Grip Capable: Enjoy long hours of comfortable operation in the vertical orientation with this sure vertical grip, which can hold two batteries for longer shooting & features dust & moisture protection. Mount Adaptors: Both of these 35mm full-frame compatible adaptors let you mount the a 7R with any A-mount lens. The LA-EA4 in addition features a built-in AF motor, aperture-drive mechanism & Translucent Mirror Technology to enable continuous phase-detection AF. Both adaptors also feature a tripod hole that allows mounting of a tripod to support large A-mount lenses. ...

Sony Alpha A7 Mark II Digital Camera Body Only

Features: 5-axis image stabilization The A7 II dramatically

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•  World’s highest number of AF points*1 — 79*2 including 15 cross points • 12 fps*3 continuous shooting up to 60 frames*4 with AF & AE tracking • The latest-generation 24.3 megapixels*5 Exmor™ CMOS sensor with wide-ranging sensitivity from ISO 100 to 25600 & high-speed BIONZ X™ image processing engine Lock on to phenomenal clarity: Capture unforgettable moments spectacularly with the accelerated ?77 II. Sony’s latest-generation 24.3 megapixels*5 Exmor CMOS sensor (APS-C), high-speed BIONZ X image processing engine & revolutionary new AF system empower you to realise your creative vision.   12 fps*8 up to 60 frames*9 with AF tracking: Capture the decisive moment with stunning clarity at full resolution even when tracking fast-moving subjects. Professional enhancements: A vertical grip, external microphone, flash units & numerous other add-ons ensure you are prepared for every idea & situation. More

Features: Quick AF Full HD movie: Shoot 1920x 1080 video with full-time AF tracking of moving subjects: now with 60p/24p progressive shooting for cinematic results. Ultra-high resolution Exmor™ CMOS Sensor: Enjoy an upgraded APS-C format sensor with 24.3 effective megapixels. Sensor offers 20% higher sensitivity than the previous model, for flawless, low-noise still images & Full HD video. BIONZ X™ processor: Enhanced processing engine handles enormous amounts of sensor data to allow very high-speed shooting of superb, low-noise images. Creative Full HD movie functions: Enjoy sharp, accurate autofocusing with full-time AF; PASM exposure modes offer total creative control. Leading image technologies: Detail reproduction technology minimizes emphasized outlines to produce more realistic images & finer details. Diffraction-reducing technology corrects blurred details to realize finer detail even at small aperture (large F-number) settings. 79-point phase-detection AF system: Newly developed AF system with 15 cross sensors for accurate, non-stop autofocusing
- effective with Viewfinder or live view on LCD. Adjustable viewfinder settings: To compensate for the type & amount of light in your surroundings, adjust the viewfinder color temperature & brightness in 5 simple steps.


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Body + 16-50mm Zoom Lens: ILCA-77M2Q •  World’s highest number of AF points*1 — 79*2 including 15 cross points • 12 fps*3 continuous shooting up to 60 frames*4 with AF & AE tracking • The latest-generation 24.3 megapixels*5 Exmor™ CMOS sensor with wide-ranging sensitivity from ISO 100 to 25600 & high-speed BIONZ X™ image processing engine Lock on to phenomenal clarity: Capture unforgettable moments spectacularly with the accelerated ?77 II. Sony’s latest-generation 24.3 megapixels*5 Exmor CMOS sensor (APS-C), high-speed BIONZ X image processing engine & revolutionary new AF system empower you to realise your creative vision.   12 fps*8 up to 60 frames*9 with AF tracking: Capture the decisive moment with stunning clarity at full resolution even when tracking fast-moving subjects. Professional enhancements A vertical grip, external microphone, flash units & numerous other add-ons ensure you are prepared for every idea & situation. More

Features: Quick AF Full HD movie: Shoot 1920x 1080 video with full-time AF tracking of moving subjects: now with 60p/24p progressive shooting for cinematic results. Ultra-high resolution Exmor™ CMOS Sensor: Enjoy an upgraded APS-C format sensor with 24.3 effective megapixels. Sensor offers 20% higher sensitivity than the previous model, for flawless, low-noise still images & Full HD video. BIONZ X™ processor: Enhanced processing engine handles enormous amounts of sensor data to allow very high-speed shooting of superb, low-noise images. Creative Full HD movie functions: Enjoy sharp, accurate autofocusing with full-time AF; PASM exposure modes offer total creative control. Leading image technologies: Detail reproduction technology minimizes emphasized outlines to produce more realistic images & finer details. Diffraction-reducing technology corrects blurred details to realize finer detail even at small aperture (large F-number) settings. 79-point phase-detection AF system: Newly developed AF system with 15 cross sensors for accurate, non-stop autofocusing
- effective with Viewfinder or live view on LCD. Adjustable viewfinder settings: To compensate for the type & amount of light in your surroundings, adjust the viewfinder color temperature & brightness in 5 simple steps.


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World’s smallest lightest interchangeable lens full-frame camera: Sony’s Exmor image sensor takes full advantage of the Full-frame format, but in a camera body less than half the size & weight of traditional full-frame DSLRs Ultimate full frame 36.3 MP resolution with gapless sensor lens design: The unrivaled 36.3-effective-megapixel resolution & outstanding optical lens performance are optimized by removing the optical low-pass filter. In combination with the new BIONZ X image processing engine, this design enhances the reproduction of the finest of details. In addition, the sensor

Includes:: a new gapless lens design that fills the space between neighboring pixels to significantly increase light collecting efficiency & realize high corner-to-corner image quality. Fast Intelligent AF for responsive, accurate, & greater operability with full frame sensor: The high-speed image processing engine & enhanced algorithms combine with optimized image sensor read-out speed to achieve ultra-high-speed AF despite the use of a full-frame sensor. New Eye AF control: Even when capturing a subject partially turned away from the camera with a shallow depth of field, the face will be sharply focused thanks to extremely accurate eye detection that can prioritize a single pupil. A green frame appears over the prioritized eye when focus has been achieved for easy confirmation. Eye AF can be used when the function is assigned to a customizable button, allowing users to instantly activate it depending on the scene. Fully compatible with Sony’s E-mount lens system & new full-frame lenses: To take advantage of the lightweight on-the-go body, the a 7R is fully compatible with Sony’s E-mount lens system & expanded line of E-mount compact & lightweight full-frame lenses from Carl Zeiss & Sony’s premier G-series. Direct access interface for fast, intuitive shooting control: Quick Navi Pro displays all major shooting options on the LCD screen so you can rapidly confirm settings & make adjustments as desired without searching through dedicated menus. When fleeting shooting opportunities arise, you’ll be able to respond swiftly with just the right settings. High contrast 2.4M dot OLED EVF for eye-level framing: View every scene in rich detail with the XGA OLED Tru-Finder, which features OLED improvements & the same 3-lens optical system used in the flagship a 99. The viewfinder faithfully displays what will appear in your recording, including the effects of your camera settings, so you can accurately monitor the results. You’ll enjoy rich tonal gradations & 3 times the contrast of the a 99. High-end features like 100% frame coverage & a wide viewing angle are also provided. 3.0" 1.23M dot LCD tilts for high & low angle framing: The tiltable 3.0” (1, 229k dots) Xtra Fine LCD Display makes it easy to photograph over crowds or low to capture pets eye to eye by swinging up approx. 84° & down approx. 45°. Easily scroll through menus & preview life thanks to White Magic technology that dramatically increases visibility in bright daylight. The large display delivers brilliant-quality still images & movies while enabling easy focusing operation. Simple connectivity to smartphones via Wi-Fi or NFC: Connectivity with smartphones for One-touch sharing/ One-touch remote has been simplified with Wi-Fi/NFC control. In addition to Wi-Fi support for connecting to smartphones, a 7R also supports NFC (near field communication) providing “one touch connection” convenience when transferring images to Android smartphones & tablets. Users need only touch devices to connect; no complex set-up is required. Moreover, when using Smart Remote Control — a feature that allows shutter release to be controlled by a smartphone — connection to the smartphone can be established by simply touching compatible devices. PC control w/ remote video capture control: Remote Camera Control means that you can control your ?7R from your PC using a USB (Universal Serial Bus) cable. Feature control has also been updated to include video capture control. 14-bit RAW output for rich tonal gradation: 14-bit RAW image data of extremely high quality is outputted by the ?7R. This data fully preserves the rich detail generated by the image sensor during the 14-bit A/D conversion process. When developed with Sony’s Image Data Converter RAW development software, these images deliver the superb photographic expression & rich gradation that only 14-bit data can offer. New BIONZ X image processing engine: Sony proudly introduces the new BIONZ X image processing engine, which faithfully reproduces textures & details in real time, as seen by the naked eye, via extra high-speed processing capabilities. Together with front-end LSI (large scale integration) that accelerates processing in the earliest stages, it enables more natural details, more realistic images, richer tonal gradations & lower noise whether you shoot still images or movies. Full HD movie at 24p/60i/60p w/uncompressed HDMI output: Capture Full 1920 x 1080 HD uncompressed clean-screen video files to external recording devices via an HDMI connection in 60p & 60i frame-rates. Selectable in-camera AVCHD codec frames rates include super-smooth 60p, standard 60i or cinematic 24p. MP4 codec is also available for smaller files for easier upload to the web. Gapless, optimally positioned on-chip lenses: Sony optimized the design & positioning of every on-chip lens (OCL) covering every pixel to significantly enhance light-gathering efficiency. A gapless on-chip lens design eliminates the gaps between the micro-lenses to collect more light. Moreover, each on-chip lens is optimally positioned depending on its location to accommodate the sharper angle of light entering the periphery, which is caused by larger sensor

Dimensions being teamed with the E-mount’s short flange-back distance. Multi-interface Shoe for flash & microphone flexibility: Unlike conventional cameras, the a 7R features the advanced Multi-Interface Shoe that dramatically expands compatibility with Sony digital imaging accessories, thus raising the potential for photo/movie shooting. 4K Still image output by HDMI or Wi Fi for viewing on 4K TVs: Enjoy Ultra High Definition slide shows directly from the camera to a compatible 4K television. The ?7R converts images for optimized 4K image size playback (8MP). Enjoy expressive rich colors & amazing detail like never before. Images can be viewed via an optional HDMI connection 4 or via Wi Fi. TRILUMINOUS colour outputs wider colour gamut to compatible devices: TRILUMINOS Colour technology, means that you can experience photos & movies in rich, natural colours on any TV equipped with a TRILUMINOS Display. The expanded colour gamut immerses you in those unforgettably colourful moments, from the complex shades in a shimmering blue sky to the delicate skin in a baby’s face. Play Memories Camera Apps allows feature upgrades: Personalize your camera by adding new features of your choice with Play Memories Camera Apps. Find apps to fit your shooting style from portraits, detailed close-ups, sports, time lapse, motion shot & much more. Use apps that shoot, share & save photos using Wi-Fi that make it easy to control & view your camera from smartphone, & post photos directly to Facebook or backup images to the cloud without connecting to a computer. Image Data Converter: Advanced features enable manipulation, conversion & management of full-resolution RAW images. You can expertly adjust exposure, white balance, tonal curves, saturation, contrast, hue & sharpness — as well as apply DRO & vignetting compensation. Bundled Remote Camera Control software also lets you remotely activate & deactivate still/movie recording & control various camera settings from a PC. Vertical Grip Capable: Enjoy long hours of comfortable operation in the vertical orientation with this sure vertical grip, which can hold two batteries for longer shooting & features dust & moisture protection. Mount Adaptors: Both of these 35mm full-frame compatible adaptors let you mount the ?7R with any A-mount lens. The LA-EA4 in addition features a built-in AF motor, aperture-drive mechanism & Translucent Mirror Technology to enable continuous phase-detection AF. Both adaptors also feature a tripod hole that allows mounting of a tripod to support large A-mount lenses.  



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Sony Alpha A7R II Compact Mirrorless Digital Camera Body With astonishing 42.4-megapixel image clarity, enhanced Fast Hybrid AF assuring sharpness even of moments to come, 5-axis image stabilization minimizing blur, higher-resolution 4K movie recording & other features, the a 7R II packs even more innovative qualities in a compact form.

Features: New back-illuminated full-frame CMOS sensor  The a 7R II has the world’s first 35mm full-frame CMOS image sensor with back-illuminated structure, which achieves approx. 42.4 effective megapixel resolution, widely expanded sensitivity range, & extra-low noise performance. It also has no optical low-pass filter that can compromise sharpness, so fine clarity & detail extend from edge to edge of every frame.   High-speed BIONZ X™ image processing engine With detail reproduction technology to capture the essence of realism, diffraction-reducing technology to maintain clarity even at smaller apertures, area-specific noise reduction to reduce noise adaptively & reproduce greater detail, the BIONZ X image processing engine finely tunes the image sensor's 42.4-megapixel data, for truer, clearer depiction.   All FE lenses maximize resolution The growing group of FE lenses (35mm full-frame compatible E-mount lenses) — all carefully developed to match full-frame image sensors employing increasing numbers of pixels — makes the most of the 42.4-megapixel high-resolution performance of the a 7R II.   Fast Hybrid AF now covers more The high-performance image sensor enhances Fast Hybrid AF, which far surpasses conventional AF in comprehensiveness, speed & response. The 399 focal plane phase-detection AF points cover 45% of the image area — the most coverage among digital still cameras with full-frame image sensors. 25-point contrast-detection AF coverage is also included.   5-axis image stabilization This stabilization system is fine-tuned for high-resolution image sensors to compensate accurately for five types of camera shake that can compromise handheld shooting of the camera's 42.4-megapixel images. Camera shake compensation is equivalent to using a 4.5-step faster shutter speed, allowing you to take advantage of a wider range of shutter speeds.   Higher-resolution 4K movie recording Footage from 4K movie recording featuring full pixel readout without pixel binning in the Super 35mm format exhibits higher resolution & superior clarity than typical 4K movies. Also, the XAVC S format allows 4K recording at 100 Mbps maximum bit rate to capture fine details of movement in movies.   XGA OLED Tru-Finder™ makes every view a vision With the world's highest magnification at 0.78x among digital still camera viewfinders, the XGA OLED Tru-Finder provides views of cutting-edge definition, contrast & depth throughout the entire display. ZEISS T* Coating ensures absolutely minimal reflection on the viewfinder, so the a 7R II’s extraordinary 42.4-megapixel performance is apparent at all times.   Tough magnesium alloy body Designed for solid reliability & steady handling, the a 7R II's compact body is built to withstand the rigors of shooting in the field, thanks to an internal structure & top, front, & rear covers all made from strong, rigid magnesium alloy.   Durable reduced-vibration shutter The new shutter's braking mechanism cuts mechanical front/rear curtain vibration by about 50%. Also, use the electronic front curtain for even less vibration. This not only minimizes camera shake that can blur details in 42.4-megapixel images — it makes the shutter durable enough to have been tested to 500, 000 cycles.   Silent Shooting Silent Shooting features an electronic shutter that causes no vibration, so you can shoot high-resolution images without camera shake. This mode also operates without a sound, so it's very convenient for shooting without disrupting indoor performances & outdoor wildlife, & in all other situations where silence is essential.   One-touch remote & one-touch sharing One-touch remote lets you use your smartphone or tablet as a viewfinder & remote control for a digital camera, & one-touch sharing lets you transfer your photos & videos from your camera. Either way, by installing Play Memories Mobile app to your NFC enable Android smartphone or tablet, you can avoid complex set-up sequences & establish wireless connection simply by touching your device to the camera. You are now ready to control your camera from your smartphone to take a photo from a previously out-of-reach spot, or simply be in your own group shot, as well as transfer them instantly to your smartphone for sharing on SNS. No NFC? No problem. You can also pair the devices manually.   

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Full-frame, palm-sized a. Sensitivity mastered. Ultra-high sensitivity 3.5cm full-frame sensor delivers ultra wide dynamic range for high quality stills & videos Sony’s new 12.2 megapixel*1 image sensor achieves awe-inspiring sensitivity from ISO 50 to 409600*2 & a wide dynamic range with extremely low noise throughout the entire ISO range. So you can capture what could never be captured before in both still images & videos. High shutter speed usage in low lighting, for example, is now practical at last thanks to accumulated Sony image sensor technology including extra-large pixels & sophisticated light capturing technology. Gapless on-chip lenses enhance light gathering efficiency The image sensor’s high sensitivity was enhanced by eliminating the gaps between every on-chip lens (OCL) covering every pixel. Since there is no wasted space between these lenses, they gather far more light for the image sensor. Sony also optimally positioned them depending on their location to match the way light enters the sensor at sharper angles near the periphery. These advances raise sensitivity while maintaining extremely low noise to deliver an impressive S/N ratio whether shooting still images or videos. High-speed BIONZ X image processing engine Every detail of your subject & scene is faithfully reproduced in real time, as seen by the naked eye, by the accelerated processing of Sony’s optimised BIONZ X image processing engine. Sony specially modified BIONZ X to complement the sensor’s phenomenal sensitivity & deliver supremely natural details, stunning realism, rich tonal gradation & exceptionally low noise whether shooting still images or videos. Detail reproduction technology & diffraction-reducing technology Detail reproduction technology makes every detail look more natural by preventing overemphasised outlines. Diffraction-reducing technology restores clarity to fine details that diffraction tends to blur at small aperture settings (large F numbers), thus bringing out more of the potential of your lens, especially during deep focus shooting Explore a new world of imaging expression with the a 7S. It combines phenomenal sensitivity up to 409600*1 for stills & videos with supremely low noise & the world's first full-frame sensor capable of full pixel readout*2 without pixel binning for 4K*3 HDMI video output while utilising the full width of the sensor. Professional video functions satisfy serious photographers & videographers, plus everything is precision-packed in the world's smallest interchangeable lens digital camera*4 for unparalleled mobility. ...