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Now in its fourth edition the hugely successful Emarketing Excellence is fully updated; keeping you in line with the changes in this dynamic & exciting field & helping you create effective & up-to-date customer-centric e-marketing plans. A practical guide to creating & executing e-marketing plans it combines established approaches to marketing planning with the creative use of new e-models & e-tools. This new edition seamlessly integrates social media technology like Facebook check-in social networking tablets & mobile applications into the mix demonstrating how these new ways to reach customers can be integrated into your marketing plans. It also

Includes::
brand new sections on online marketing legislation & QR codes plus an expanded section on email marketing the most commonly used e-marketing tool. Offering a highly structured & accessible guide to a critical & far-reaching subject Emarketing Excellence 4e provides a vital reference point for all students of business or marketing & marketers & e-marketers involved in marketing strategy & implementation & who want a thorough yet practical grounding in e-marketing.

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Embassytown: a city of contradictions on the outskirts of the universe. Avice is an immerser a traveller on the immer the sea of space & time below the everyday now returned to her birth planet. Here on Arieka humans are not the only intelligent life & Avice has a rare bond with the natives the enigmatic Hosts
- who cannot lie. Only a tiny cadre of unique human Ambassadors can speak Language & connect the two communities. But an unimaginable new arrival has come to Embassytown. & when this Ambassador speaks everything changes. Catastrophe looms. Avice knows the only hope is for her to speak directly to the alien Hosts. & that is impossible.
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A beautiful elegant & visually intelligent look-book Embellished contrasts vintage objects collected over the years with cutting-edge contemporary decoration for fashion & textiles. Showcasing a carefully chosen selection of techniques & materials from tufting to using sequins the author explores the potential in each of them pushing materials to their absolute limits in order to create stunningly unique pieces. The authors clients have included Clements Ribeiro Matthew Williamson John Rocha Anthropologie & Designers Guild. Embellished is a visual feast of a journey through the process of inspiration & creativity illustrating the way in which pieces & processes influence new work & ideas. Combining elements as diverse as exotic feathers plastic jewellery buttons & vintage millinery straw Karen Nicol will inspire you to come up with lavish creations beyond your wildest dreams. ...
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A sassy & entertaining illustrated debut from Cathy Brett Pyromania: A mental derangement excitement or excessive enthusiasm for fire. Having celebrity parents isnt as hot as it sounds. Yes theres money to burn fame & some totally smoking guys... But when your dads more interested in blazing a trail to the top of the charts than why you got kicked out of school again it can make you seriously angry. & if theres one thing Ember knows its that the smallest spark of anger can ignite a whole heap of trouble... ...
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A castle at the foot of the Carpathian mountains in the 1930s. Two men inseparable in their youth meet for the first time in forty-one years. They have spent their lives waiting for this moment. Four decades earlier a murky traumatic event
- something to do with a betrayal & a woman
- led to their sudden separation. Now as their lives draw to a close the devastating truth about that moment will be revealed. EMBERS is a masterpiece
- an unforgettable story of passion fidelity truth & deception.


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I felt myself slipping away losing myself to the senses. Kiss me I whispered. violet Eden has only ever wanted to be with Lincoln. But when he reveals a secret so powerful it could tear them apart her world spins out of control. Then she meets Phoenix. Intense & beautiful violet is helplessly drawn to him... Caught up in a battle between light & dark
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- violet must decide how much shes willing to sacrifice. & who she can love...

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Recently named the worlds chief clairvoyant Cassandra Palmer still has a thorn in her side. As long as Cassie & a certain master vampire
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Just when guardian Riley Jenson thought her life was getting back on track fate throws another curve ball. The alpha of her estranged pack
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Multi-million copy bestselling account of the author's near-death experience in which she recounts the people she met the truths she learned & the realities of the spirit world. This is one of the most convincing arguments for the existence of life after death & has filled countless people with hope. With a new afterword by the author. Betty Eadie died after an operation but was later to recover. It was during the intervening period of a few hours that she had what has been described as the most profound near-death experience ever. Her description of her experience is one of the most convincing arguments for the existence of life after death. Betty s story is both inspiring & moving. She came back from her experiences with an almost photographic memory & saw more perhaps than anyone has ever seen before. In Embraced by the Light Betty Eadie recalls the people she met the truths she learned & the magnificent realities of the spirit world. The message she was given during her near-death experience has filled countless people with hope & changed her life forever. Reading this fascinating dramatic & thought-provoking book may change yours too. ...
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Embers Of War

This monumental history asks the simple question: How did we end up in a war in Vietnam? To answer that question Fredrik Logevall traces the forty-year path that led us from World War I to the first American casualties in 1959. Using fresh archives in Washington Hanoi and Paris Cornell University Professor of History Fredrik Logevall shows how senior French and United States officials proved unwilling to confront reality in Vietnam despite having excellent intelligence information at their disposal and despite possessing their own private doubts about the prospects. And to an astonishing degree Embers of War shows how the problems Americans faced in Vietnam had been faced before them by the French. In Bernard Falls words Americans were dreaming different dreams than the French but walking
in the same footsteps.""
  • Availability: In Stock
  • Supplier: WHSmith
  • SKU: 9780375504426
Availability: In Stock
£16.00

Product Description

This monumental history asks the simple question: How did we end up in a war in Vietnam? To answer that question Fredrik Logevall traces the forty-year path that led us from World War I to the first American casualties in 1959. Using fresh archives in Washington Hanoi & Paris Cornell University Professor of History Fredrik Logevall shows how senior French & United States officials proved unwilling to confront reality in Vietnam despite having excellent intelligence information at their disposal & despite possessing their own private doubts about the prospects. & to an astonishing degree Embers of War shows how the problems Americans faced in Vietnam had been faced before them by the French. In Bernard Falls words Americans were dreaming different dreams than the French but walking in the same footsteps.""

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LED - Light Emitting Diode - a small light source
History - Anything that happens in the past. An acedemic subject.
World - A physical grouping, commonly used to describe earth and everything associated with ti
Year - The time it takes the planet earth to orbit the sun. This takes around 365.25 days.
LED - Light Emitting Diode. A bulb that is very efficient at producing light. Often small.
Simple - Basic, easy no difficulty in understanding.
Degree - An angle measurement, also can be the measurement of an extent that something happens, can also relate to an university academic measurement.
Year - 365 days (366 days in a leap year), the time taken for planet earth to make one full revolution around the sun.
degree - The extremity of something or the angle. Can also relate to a university achievement.

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