Now in its Fourth Edition this much loved text offers theoretical & philosophical depth without sacrificing what you need to know in practical terms. With an impressive suite of in-text features & online materials as well as the authors ability to tackle complex issues in a clear & accessible way this textbook makes the whole scope of management research methods approachable. Inside you will find painless coverage of the entire research process as well as a critical thoughtful treatment of important issues like ethics & politics making this an invaluable companion to any student or researcher who needs to know about business & management research methods. New to the Fourth Edition:
- Expanded coverage of mixed methods
- Further guidance on choosing a research question & writing a research proposal
- More visual material & an enhanced full-colour layout