
This book offers a thorough grounding in the principles of fashion design describing the qualities & skills needed to become a fashion designer examining the varied career opportunities available & giving a balanced inside view of the fashion business today. Subjects covered include how to interpret a project brief; building a collection; choosing fabric; fit cutting & making techniques; portfolio presentation & fashion marketing & economics. This third edition has been totally redesigned & extensively updated with new images showing the latest fashion trends & coverage of new techniques.