Master every aspect of the powerful Google Ad Words platform with this one-of-a-kind guide Ad Words expert Brad Geddes the first & only Advanced Ad Words Seminar leader for Google shares his detailed instruction & insights to get new users up & running quickly & teach Ad Words pros some slick new tricks. This must-have new edition offers 50+ pages of fresh material on such topics as retargeting tracking for analytics video ad features ad extensions & much more. The ultimate guide to advanced Google Ad Words techniques authored by a respected Ad Words expert who is the Advanced Ad Words Seminar leader for Google & a well-known internet marketing consultant Offers insight direction & strategies for using every aspect of Ad Words to create & manage successful pay-per-click marketing campaigns Goes well beyond the basics & offers tips & tactics that you can apply immediately to your own campaigns Updated & better-than-ever Second Edition features 50+ pages of new material including targeting capabilities & remarketing ad extensions bidding features tracking for analytics video ad features reporting features & more Provides busy marketers consultants PR professionals web developers & others with an invaluable step-by-step guide to keep on hand
Includes:: a Google Adwords coupon If you want to drive the traffic you choose to your website then this is the guide to get you there.