George Hurst a co-founder of Kenya Breweries Ltd, was killed by an elephant during a hunting expedition in 1923. In memory of his tragic death, this famous lager beer that he had helped create was renamed Tusker. Tusker Lager is brewed using the highest quality malted barley grown in the scenic Kenyan Rift Valley, Hops & Water. For many Kenyans Tusker Lager= Beer!