Everybody wants to be creative Creativity makes life more fun more interesting & more full of achievement but too many people believe that creativity is something you are born with & cannot be learned In How to Have Creative Ideas Edward de Bono
- the leading authority on creative thinking
- outlines 62 different games & exercises built around random words chosen from a list to help encourage creativity & lateral thinking For example if the task were to provide an idea for a new restaurant & the random word chosen was 'cloak' ideas generated might be a highwayman theme; a Venetian theme with gondolas; masked waiters & waitresses Or if asked to make a connection between the two random words 'desk' & 'shorts' readers may come up with both are functional; desks have 'knee holes' & shorts expose the knees; traditionally they were both male-associated items All the exercises are simple practical & fun & can be done by anyone