What makes a hit a hit? In Hit Makers Atlantic Senior Editor Derek Thompson puts pop culture under the lens of science to answer the question that every business every producer every person looking to promote themselves & their work has asked Drawing on ancient history & modern headlines
- from vampire lore & Brahms&s Lullaby to Instagram
- Thompson explores the economics & psychology of why certain things become extraordinarily popular With incisive analysis & captivating storytelling he reveals that though blockbuster films Internet memes & number-one songs seem to have come out of nowhere hits actually have a story & operate by certain rules People gravitate towards familiar surprises products that are bold & innovative yet instantly comprehensible Whether he is uncovering the secrets of JFK & Barack Obama&s speechwriters or analysing the unexpected reasons for the success of Fifty Shades of Grey Thompson goes beyond the cultural phenomena that make the news by revealing the desires that make us all human While technology might change he shows our innate preferences do not & throughout history hits have held up a mirror to ourselves From the dawn of Impressionist art to the future of Snapchat from small-scale Etsy entrepreneurs to the origin of Star Wars Derek Thompson tells the fascinating story of how culture happens
- & where genius lives


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The Quest to Rediscover Microsoft’s Soul & Imagine a Better Future for Everyone Microsoft’s CEO tells the inside story of the company’s continuing transformation while tracing his own journey from a childhood in India to leading some of the most significant changes of the digital era LONGLISTED FOR THE FT & MCKINSEY BUSINESS BOOK OF THE YEAR AWARDHit Refresh is about individual change the transformation happening inside Microsoft & the arrival of the most exciting & disruptive wave of technology humankind has experienced – including artificial intelligence mixed reality & quantum computing It examines how people organisations & societies can & must transform how they must ‘hit refresh’ in their persistent quest for new energy new ideas & continued relevance & renewal Yet at its core it’s about humans & how one of our essential qualities – empathy – will become ever more valuable in a world where technological advancement will alter the status quo as never before In addition to his thoughts on these stunning scientific leaps Satya Nadella discusses his fascinating childhood before immigrating to the US & how he learned to lead along the way He then shares his meditations as sitting CEO – one who is mostly unknown following the brainy Bill Gates & energetic Steve Ballmer He explains how the company rediscovered its soul – transforming everything from its culture to its business partnerships to the fiercely competitive landscape of the industry itself Nadella concludes by introducing an equation to restore digital trust ethical design principles & economic growth for everyone ‘ Ideas excite me’ Nadella explains ‘ Empathy grounds & centres me’ A series of recommendations presented as algorithms Hit Refresh is an astute contemplation of what lies ahead from a conscientious deliberative leader searching for improvement – for himself for a storied company & for society ...

The Quest to Rediscover Microsoft’s Soul & Imagine a Better Future for Everyone Microsoft’s CEO tells the inside story of the company’s continuing transformation while tracing his own journey from a childhood in India to leading some of the most significant changes of the digital era LONGLISTED FOR THE FT & MCKINSEY BUSINESS BOOK OF THE YEAR AWARDHit Refresh is about individual change the transformation happening inside Microsoft & the arrival of the most exciting & disruptive wave of technology humankind has experienced – including artificial intelligence mixed reality & quantum computing It examines how people organisations & societies can & must transform how they must ‘hit refresh’ in their persistent quest for new energy new ideas & continued relevance & renewal Yet at its core it’s about humans & how one of our essential qualities – empathy – will become ever more valuable in a world where technological advancement will alter the status quo as never before In addition to his thoughts on these stunning scientific leaps Satya Nadella discusses his fascinating childhood before immigrating to the US & how he learned to lead along the way He then shares his meditations as sitting CEO – one who is mostly unknown following the brainy Bill Gates & energetic Steve Ballmer He explains how the company rediscovered its soul – transforming everything from its culture to its business partnerships to the fiercely competitive landscape of the industry itself Nadella concludes by introducing an equation to restore digital trust ethical design principles & economic growth for everyone ‘ Ideas excite me’ Nadella explains ‘ Empathy grounds & centres me’ A series of recommendations presented as algorithms Hit Refresh is an astute contemplation of what lies ahead from a conscientious deliberative leader searching for improvement – for himself for a storied company & for society ...

Please note this is a region 2 DVD & will require a region 2 (Europe) or region Free DVD Player in order to play

Includes::

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Tracklist Blasphemy Myself & I Drop The Girl Fucked Up Kids Save Your Breath Summer Bones Lighthouse ...

In the fast-paced & morbidly kitschy game Hit Z Road you & your fellow players embark on a road trip going south from Chicago along America&s famous Route 66 — now infested by zombies As you travel though a deck of adventure cards rife with dangers you battle zombie hordes drive abandoned school buses scavenge for gas & bullets & explore a darkened tainted American countryside full of shambling undead haunted carnivals & plumes of toxic gas Your goal is to stay alive until you reach the safe sandy beaches of the California coast Three different stages of adventure cards create an experience of increasing difficulty & ensure that each playthrough is unique Each round begins with an auction that determines both player order & which cards you will encounter Since the resources used for bidding are the same as those used to battle the oncoming zombie hordes your survival depends as much on your resource management as it does upon winning those bidding wars The player who either accumulates the most points or survives the longest wins Zombies of all types await with cannibals anti-personnel mines & radioactive wastes also being among the hazards awaiting the players Who will survive the zombie onslaught? Players 1-4 Playing time 30-60 minutes Ages 12 ...

HIT-GIRL&S IN CANADA Our adolescent assassin is locked loaded & ready to seriously mess up some Canadians JEFF LEMIRE & EDUARDO RISSO take on MARK MILLAR&S psychotic 12-year-old Hit-Girl for the next stop in her blood-soaked world tour No amount of ice snow or Mounties will prevent Mindy from slaughtering her latest enemies Collects issues 5 to 8 ...

HIT-GIRL’S IN ROME Mindy’s racing around the Italian city in hot pursuit of a cargo thief When she finally gets hold of the stolen package -- a bejewelled human skull -- she uncovers a macabre story that leads her deep into the dark criminal underbelly of Rome Collects HIT-GIRL 9-12 ...

HIT-GIRL IS BACK The pint-sized Punisher-meets-Polly-Pocket has left America behind & set off to serve justice around the world First stop Colombia A mother seeking vengeance for the murder of her child enlists Hit-Girl to destroy his killer but Mindy has bigger plans for Colombia&s most feared hitman ...

The BDR-209EBK is an internal SATA drive It can burn up to 16x on BD-R (25GB) media & up to 14x on BD-R dual layer (50GB) media which is the fastest in the market! The drive is also backwards compatible so it can read & write to most DVD & CD formats Click on the Specifications tab to see all supported media formats as well as the read & write speeds achievable Key Features Write Support BD BD-R BD-R DL BD-R LTH BD-RE BD-RE DL DVD DVD-R DVDR DVD-R DL DVDR DL DVDRW DVD-RW CD CD-R CD-RW Read Support BD BD-ROM BD-ROM DL BD-R BD-R DL BD-R LTH BD-RE BD-RE DL DVD DVD-ROM DVD-ROM DL DVD-R DVDR DVD-R DL DVDR DL DVDRW DVD-RW DVD-RAM CD CD-ROM CD-R CD-RW Write Speed BD-R BD-R SL 16x BD-R DL 14x BD-R LTH 8x BD-RE BD-RE SLDL 2x DVD-R 16x DVD
- RW 6x DVD R 16x DVD RW 8x DVD R (Double Layer) 8x DVD
- R (Double Layer) 8x CD
- R 40x CD
- RW 24x Read Speed BD-R BD-R SL 12x BD-R DL 8x BD-R LTH 8x BD-RE BD-RE SL 10x BD-RE DL 6x BD-ROM BD-ROM SL 12x BD-ROM DL 8x DVD-ROM (Single) 16x DVD-ROM (Dual) 12x DVD-R DVD-RW DVD-R 16x DVD-RW 12x DVDR DVDRW DVDR 16x DVDRW 12x CD-ROM 40x CD-R 40x CD-RW 24x Other Specifications Data Buffer 4 MB Mounting Orientation Horizontally or Vertically Interface Serial-ATA (SATA) Operating System Support Windows 8 7 Vista & XP SP3

Dimensions Dimensions (inches) 583 (W) x 709 (D) x 167 (H)

Dimensions (mm) 148 (W) x 180 (D) x 423 (H) Weight 163 lbs 740 g More Information This Internal BDDVDCD Writer will write up to 16x on DVD-R media It allows users to view high-definition Blu-ray Disc content while also delivering the ability for high-capacity data storage Key Features







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