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Compact, yet boasting an impressive 30x optical zoon, the Sony DSC-HX50B Advanced Compact Digital Camera is ideal for taking perfect shots with a pocket sized camera. Professional photography This 20.4 mp camera means that you can take fantastic photos & capture images you didnt think possible thanks to the range of features packed within. All based around the DSC-HX50 Bs powerful Exmor R CMOS sensor, youll be delighted with the superb quality of pictures you take again & again. Quick capture Sometimes you only have a second to capture the moment. Thanks to a fast autofocus feature, the DSCHX50 needs only 0.1 seconds to focus in daylight conditions. In addition, an optical steadyshot function means you dont have to worry about keeping a steady hand or setting up a tripod youll always have blur free & crisp pictures, even if zoomed in. If the action is moving so fast youre having trouble keeping up, a burst mode means that you can shoot at up to 10fps whilst still delivering detailed images. Never worry about having the right settings for getting the shot that matters simply point & press the button & delight in the results. Up close & all around Despite its small stature the DSC-HX50 has a 30x optical zoom, meaning you can capture sensational images, even from distance. Panoramic photos are also easy to capture thanks to the Panorama mode. Simply press the shutter button & youll be able to take a sweeping picture of everything around you, allowing you to capture the scene & surroundings for those truly memorable moments. Once youve taken your snaps, you can use the in-built Wi Fi to send photos & videos straight to a smartphone or tablet or even back-up shots wirelessly to your PC. Perfect your pictures Whilst the DSC HX50 can do all the hard work for you, sometimes its nice to be in control. With manual control & exposure value dials on top of the camera you can select aperture or shutter priority & change exposure values manually. Perfect for when you know what you want; youre always able to take your pictures, your way. Capture it live The HX50B is capable of taking video in full HD. Also benefiting from the optical steadyshot function, you can record high quality movies free from shaking & distortion as quickly & simply as you would take a picture. If a picture is worth a thousand words, then a HD video of a special moment could be priceless. Manage the memory Its important to have the right memory card for your camera. The memory card will determine how fast an image is saved & how fast an image is uploaded. If youre shooting high definition videos along with high resolution images then its best to invest in a high performance memory card. A high performance memory card will get the best out of your photography, ensuring the best continuous shooting speed & high quality data capture. Capture the moments that matter to you with the Sony DSC-HX50B Advanced Compact Digital Camera. ...

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Take photos in a completely original way with the revolutionary Sony DSC-QX10 Lens-Style Camera for Smartphones. The perfect partner to your Android or i OS smartphone device this impressive 18.9 megapixel camera lets you take unbelievably high quality images on your phone giving you a unique photographic tool that you can take wherever you go Versatile photography Clipping neatly onto your smartphone with the cradle provided, this versatile lens style camera goes where you go. Pairing with your device via NFC & Wi Fi, you have complete wireless control in seconds. Shoot with the QX10 mounted to your smartphone or detach & enjoy all the benefits of a wireless lens to shoot in all directions, even at arms length as you keep an eye on your composition on your smart device screen. Stunning imaging Despite its compact

Dimensions, the Sony DSC-QX10 packs an impressive punch with an 18.9-megapixel Exmor R sensor capturing crisp & sharp images even in low light. Take photos on your phone like never before with sharper more responsive results that bring creative photography to the smartphone generation & take beautiful blur-free shots with no distortion or loss of resolution. Impressive range Get closer to your subjects with the whopping 10 x optical zoom that means that you can shoot from greater distances without sacrificing quality.A rapid AF system is quick to lock-on moving subjects, keeping them in sharp focus great for wildlife & sport photography. The smooth & steady zoom retracts into the metal body & barely takes up any space in your pocket or bag. Sharing is easy Touch the lens against an NFC smartphone to make a connection, or connect via Wi Fi, then the fun starts. You can place the camera at a distance & shoot group shots, or place it in an angle & wait for that perfect moment
- shoot from angles you never thought were possible. Once you have captured your image you can edit it with your favourite app or share it instantly with your friends over a social network.A tripod thread makes it easy to position the QX10 for creative wobble-free photos & the square base stops it rolling off flat surfaces when remote shooting. Smartphone control You stay in control of the creative side, with your phone or tablet acting as viewfinder to see what youre shooting. Download the Sony Play Memories Mobile app to your phone & adjust the aperture from f/3.3 8.0 as well as experimenting with exposure settings to develop your photography.A superior auto mode is on hand to give you the option of simple point-&-shoot snapping, with Auto mode detecting the conditions before automatically adjusting the settings to give you the best results. Capture HD movies The large CMOS sensor & intelligent lens technology make it possible to shoot high quality HD movies at 30fps, even in low-light. Brilliantly inventive, the Sony DSC-QX10 Lens-Style Camera for Smartphones takes impressive shots with speed & precision, to let you shoot like a professional with your phone.

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Capturing breathtaking photos in a revolutionary way, the Sony DSC-QX100 Lens-Style Camera for Smartphones is a perfect partner to your Android or i OS smartphone device � enjoy more freedom, control & image quality when taken photos. Versatile photography This versatile piece of equipment can be neatly mounted onto your smartphone with the included mount attachment. The lens connects to your phone via NFC & Wi Fi, giving you complete wireless control. It is fully functioning whether it is attached or not, allowing you to enjoy more freedom when taking photos. Hold the lens to your subject while viewing & controlling the composition from your smartphone screen. This is a great way to get in tighter spaces or shoot from extreme angles. stunning imaging The Sony DSC-QX100 lens incorporates advanced imaging technology
- achieving remarkable shots bursting with colour & detail is effortless thanks to the massive 20.2-megapixel Exmor R sensor. The back illumination technology packs in more light into every shot, working in conjunction with the advanced processing engine to dramatically reduce noise levels. You can now shoot beautifully clean, low-noise stills & videos in dimly-lit situations at high sensitivity settings, straight from your smartphone. Carl Zeiss optics Renowned Carl Zeiss optics & powerful imaging technology are merged into the high performance lens camera, making the QX100 an accurate & precise performer. An impressive 3.6x optical zoom & wide F1.9 aperture range with seven-blade diaphragm accomplish gorgeous background defocusing & bokeh effects. A rapid AF system is quick to lock-on moving subjects, keeping them in sharp focus � great for wildlife & sport photography. Sharing is easy Touch the lens against an NFC smartphone to make a connection, or connect via Wi Fi, then the fun starts. You can place the camera at a distance & shoot group shots, or place it in an angle & wait for that perfect moment
- shoot from angles you never thought were possible. Once you have captured your image you can edit it on your favourite editing app or share it instantly with your friends over a social network. Smartphone control Manually adjust the focus & zoom via the SLR-style control ring as well as your smartphone interface. Download the Sony Play Memories Mobile app to your phone & gain control over the aperture, exposure & more. A superior auto mode is on hand to give you the option of simple point & shoot photography. The Auto mode detects the shooting conditions before automatically adjusting the settings for the best possible result. Capture HD movies The large CMOS sensor & intelligent lens technology make it possible to shoot high quality HD movies at 30fps, even in low-light. The sophisticated Sony DSC-QX100 Lens-Style Camera for Smartphones handles demanding shots with speed & precision, delivering rich & vivid results.

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Take photos in a completely original way with the revolutionary Sony DSC-QX10W Lens-Style Camera for Smartphones. The perfect partner to your Android or i OS smartphone this impressive 18.9 megapixel camera lets you take unbelievably high quality images. Versatile photography Clipping neatly onto your smartphone with the cradle provided, this versatile lens style camera goes where you go. Pairing with your device via NFC & Wi Fi, you have complete wireless control in seconds. Shoot with the QX10 mounted to your smartphone or detach & enjoy all the benefits of a wireless lens to shoot in all directions, even at arms length as you keep an eye on your composition on your smart device screen. stunning imaging Despite its compact

Dimensions, the Sony DSC-QX10 packs an impressive punch with an 18.9-megapixel Exmor R sensor capturing crisp & sharp images even in low light. Take photos on your phone like never before with sharper, more responsive results that bring creative photography to the smartphone. Impressive range Get closer to your subjects with the whopping 10 x optical zoom that means that you can shoot from greater distances without sacrificing quality. A rapid AF system is quick to lock-on moving subjects, keeping them in sharp focus great for wildlife & sport photography. The smooth & steady zoom retracts into the metal body & barely takes up any space in your pocket or bag. Sharing is easy Touch the lens against an NFC smartphone to make a connection, or connect via Wi Fi, then the fun starts. You can place the camera at a distance & shoot group shots, or place it in an angle & wait for that perfect moment
- shoot from angles you never thought were possible. Once you have captured your image you can edit it with your favourite app or share it instantly with your friends over a social network. A tripod thread makes it easy to position the QX10 for creative wobble-free photos & the square base stops it rolling off flat surfaces when remote shooting. Smartphone control You stay in control of the creative side, with your phone or tablet acting as viewfinder to see what youre shooting. Download the Sony Play Memories Mobile app to your phone & adjust the aperture from f/3.3 8.0 as well as experimenting with exposure settings to develop your photography. A superior auto mode is on hand to give you the option of simple point-&-shoot snapping, with Auto mode detecting the conditions before automatically adjusting the settings to give you the best results. Capture HD movies The large CMOS sensor & intelligent lens technology make it possible to shoot high quality HD movies at 30fps, even in low-light. Brilliantly inventive, the Sony DSC-QX10W Lens-Style Camera for Smartphones takes impressive shots with speed & precision, to let you shoot like a professional with your phone.

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Features:
- Full-frame sensor lets you capture professional images
- Quality design with a professional

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Features:
- BIONZ X processor to capture fast-moving objects clearly
- Tiltable touchscreen for

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The Sony DSCH200B Bridge Camera is equipped with a powerful lens that takes you from outstanding long shots to detailed close-ups. One lens, endless possibilities The high 20.1 megapixel resolution packs precise detail into every image, while a Super HAD CCD image sensor at the heart of the camera captures the beauty of every composition with natural colour reproduction just like a DSLR. With a super zoom lens you can quickly & accurately move between shots, the 26x optical zoom range opening a world of creative possibilities without the hassle of travelling with additional lenses. Shoot expansive, wide-angle scenes or super-telephoto close-ups of subjects. Composing photos If you prefer quick point & shoot photography then let the Sony DSCH200B do the work for you. This bridge camera is able to adjust the settings automatically, saving you the guesswork. Whether you wish to snap close-ups, portraits or moving subjects, the Intelligent Auto mode recognises the scene & achieves the best results every time. An optical Steady Shot image stabilisation system reduces camera shake, resulting in sharper images without blurring. Adding creativity With in-built editing, the camera is able to give images a tune up
- let the camera flatten portraits & automatically remove skin blemishes, shine & add a touch of brightness to teeth. Whats more, you can add effects & filters to your photos straight from the camera. The Panorama function captures views of landscapes & cities in one breathtaking shot. Just press the shutter & the sweep the camera across the horizon
- the camera stitches the resulting photos into one stunning shot. For those occasions when a still image just wont suffice, the Sony DSCH200B Bridge Camera even shoots crisp HD movies. Enjoy being the director of crisp & fluid video & watch it back on an HDTV. Body of work The camera has DSLR styling, with a compact body & retractable lens providing a comfortable grip that means that you can shoot like a pro. The controls are cleverly placed at your fingertips for those quick fire moments.A high resolution 3 Clear Photo LCD screen makes for detailed framing & viewing while the cameras flash features advanced boost sensitivity for brightening subjects when lighting conditions are low. Get the best memory card for the job It is important to have the right memory card for your camera. The memory card will determine how fast an image is saved & how fast an image is uploaded. If youre shooting high definition videos along with high resolution images then its best to invest in a high performance memory card. A high performance memory card will get the best out of your photography, ensuring the best continuous shooting speed & high quality data capture. The travel friendly Sony DSCH200B Bridge Camera uses AA batteries, so you can take all this photographic power with you on your adventures with a few spare batteries in your case.

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Take stunning action shots underwater or on the piste with the cool blue Sony DSCTF1B Waterproof Advanced Compact Digital Camera. ...

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Loaded with features & bursting with performance power, the Sony DSCWX200B Advanced Compact Digital Camera offers instant sharing & a 10x optical zoom
- all in a slim, pocket-friendly form. Snap every moment The ultra-compact device offers an impressive 18.2 megapixel resolution that captures pin-sharp detail with true-to-life colour reproduction. The Exmor R CMOS sensor ensures pixel-fine quality indoors or in low light conditions. An Optical Steady Shot image stabilisation system defeats that infernal blurring by counteracting hand shake & camera movement. At the centre of the Sony DSCWX200B is a powerful BIONZ processor chip that is the key to high-speed shooting at 10fps, allowing you to capture those fleeting moments in perfect detail. Sony G lens The high quality G lens offers a 10x optical zoom range with wide-angle capabilities
- capture perfect portraits, stunning landscapes & dramatic close-ups.A powerful 20x Clear Image Zoom function lets you get even closer to your subjects. The high-speed autofocus captures blur-free shots, even at high zoom or low light. Share moments instantly Share your snapped stills & videos straight to your smartphone or tablet device without the need of cables. You can view your pictures straight on your networked TV or even back-up photos to a PC. Whats more, you can use your smartphone as a remote to control the DSCWX200B camera. Auto photography Want to take quick point & shoot photos? No problem. The Sony camera can do all the work for you. The camera adjusts the settings automatically based on the framed scene, leaving you to enjoy the optimum results. You can even set the camera to take flattering portraits by automatically removing skin blemishes, brightening teeth, widening eyes & cutting forehead shine. Enjoy the creative side Explore the easy-to-use Picture Effects & make photos stand out. Select from watercolour, illustration, toy camera, partial colour & more. Some moments just take your breath away; capture those stunning sceneries in one epic panoramic image. Just sweep the camera across the scene
- the camera stitches a number of shots together into one outstanding picture.HD movies With Full HD movie shooting you can film smooth & stunning videos & enjoy steady shots when walking or zooming thanks to the Optical Steady Shot Active Mode. Travel light & capture your everyday moments in spectacular detail on the stylish Sony DSCWX200B Advanced Compact Digital Camera.

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Slim & powerful, the Sony DSCWX300B Advanced Compact Digital Camera means that you can bring your creative side to your photography. Powerful photography Youll be able to capture every moment with the DSCWX300B. It boasts a high quality Exmor R CMOS sensor that helps you to get the best from every photo, even in low light conditions such as at parties, on nights out or at dusk. This 18.2 mp camera provides high resolution images that are packed with detail. Taking fantastic photos is even easier with this camera thanks to the Intelligent Auto functions. It recognises a range of scenes & adjusts the camera settings so you can take detailed photos. There are also 9 creative effects to add to your photos, including HDR Painting, Pop Colour & Watercolour, so you can express your creative side. Even panoramic photos are simple to capture with the panoramic sweep function. All you need to do is press the button & sweep the camera to capture your image. The camera automatically stitches the photos together to form a stunning panoramic photo. Superb zooming The DSC-WX300B has powerful 20x optical zoom that means that you can zoom right in on your subject. The lens is perfect whether you are taking a photo of a landscape or zooming in for a close up. With the Optical Steady Shot image stabilisation youll be sure of clear photographs even when youre zooming in. Full HD video As well as capturing high quality images, you can also use the DSC-WX300 to record Full HD 1080p videos. It provides smooth video that helps you record the moment in high detail. With the Optical Steady Shot Active Mode, you can be confident that your video will look great, even if youre walking or zooming. Wi Fi connectivity The WX300-B

Includes:: a built-in Wi Fi connection that makes sharing your photos & videos easier than ever. You can send images to your smartphone or tablet wirelessly, & even share your photos & videos with friends & family by sharing them wirelessly on a networked TV. You can even make sure youre in a group photo by using your smartphone as a remote. Simply set up your camera, jump in the shot & use your phone to take the photo when everyone is ready. With ample battery for around 500 shots, you wont run out of battery halfway through the day, so you will have plenty of time to capture special moments. The Sony DSCWX300B Advanced Compact Digital Camera lets you photograph every moment in high detail for the best images.

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SONY DSC-RX10 High Performance Bridge Camera - Black

Top features: - Exceptional photography with a 20.2 MP 1� Exmor R CMOS sensor - BIONZ X image processing helps your camera capture more detail in different light - Capture more light with an f/2.8 Carl Zeiss Vario-Sonnar lens - Precise focusing lets you shoot sharper, more stable photos - WiFi and NFC make online image sharing and uploading easy - Full HD video recordings mean you can capture special moments in full Exceptional photography At the heart of the Sony DSC-RX10 High Performance Bridge Camera sits a powerful 20.2 MP 1.0-type Exmor R CMOS image sensor. The highly-sensitive sensor harnesses the power of the sharp Carl Zeiss lens to produce stunning photographs. Images are bursting with pin-sharp detail, colour tones are natural and the image clarity is second to none. The
large sensor grabs more light which reduces the noise levels and delivers smoother, more professional shots in low-light. BIONZ X image processing The Sony DSCRX10 is equipped with a masterful BIONZ X image processor engine that enables high-speed, high-precision processing of image details that are captured by the sensor. The processing chip delivers a wide ISO range that extends up to ISO 25600, so you can snap photos in incredible form all the way to the highest sensitivity setting. Carl Zeiss Vario-Sonnar lens The f/2.8 Carl Zeiss Vario-Sonnar T lens offers a wide aperture that enables more light to enter the lens. The high quality optics feature multilayer lens coating to give true colour reproduction without image flare and ghosting. The precision-crafted lens also gives you
excellent control over foreground and background blur, allowing you to get more creative with each shot. Advanced aspherical lens elements maximise portability without sacrificing quality. The high-class optics bring together four aspherical elements with one ED glass element, giving you masterful rendering and extraordinary shots. Precise focusing The Direct Drive SSM (Super Sonicwave Motor) system reduces the distance that the lens has to move when focusing on a subject. This shortens the focus time without compromising on performance, allowing you to enjoy faster, smoother focusing across the focal range. The AF function detects and focuses on the subject's eye, giving a precise and accurate focus performance on all occasions. WiFi and NFC Built-in WiFi and NFC give you an instant
link between the Sony DSC-RX10 and your smartphone or tablet device. Just install the free PlayMemories Mobile app and you're ready to share moments without connecting to a computer. The app also allows you to remotely control your camera shutter, making it easy for you to get involved in photos. Full HD video recordings Thanks to the Sony RX10's high-resolution sensor and the 24p True Cinema frame rate, you can enjoy outstanding creative control of your video recordings. Capture ultra smooth and visually pleasing high definition video. The 3� OLED Tru-Finder displays real-time effects before you fire the shutter. The hi-res viewfinder can also display the exposure levels, brightness, white balance, histogram, shooting information and face recognition.

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Supplier: PC World Business
SKU: N081342W

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Features:
- Exceptional photography with a 20.2 MP 1� Exmor R CMOS sensor
- BIONZ X image processing helps your camera capture more detail in different light
- Capture more light with an f/2.8 Carl Zeiss Vario-Sonnar lens
- Precise focusing lets you shoot sharper, more stable photos
- Wi Fi & NFC make online image sharing & uploading easy
- Full HD video recordings mean you can capture special moments in full Exceptional photography At the heart of the Sony DSC-RX10 High Performance Bridge Camera sits a powerful 20.2 MP 1.0-type Exmor R CMOS image sensor. The highly-sensitive sensor harnesses the power of the sharp Carl Zeiss lens to produce stunning photographs. Images are bursting with pin-sharp detail, colour tones are natural & the image clarity is second to none. The large sensor grabs more light which reduces the noise levels & delivers smoother, more professional shots in low-light. BIONZ X image processing The Sony DSCRX10 is equipped with a masterful BIONZ X image processor engine that enables high-speed, high-precision processing of image details that are captured by the sensor. The processing chip delivers a wide ISO range that extends up to ISO 25600, so you can snap photos in incredible form all the way to the highest sensitivity setting. Carl Zeiss Vario-Sonnar lens The f/2.8 Carl Zeiss Vario-Sonnar T lens offers a wide aperture that enables more light to enter the lens. The high quality optics feature multilayer lens coating to give true colour reproduction without image flare & ghosting. The precision-crafted lens also gives you excellent control over foreground & background blur, allowing you to get more creative with each shot. Advanced aspherical lens elements maximise portability without sacrificing quality. The high-class optics bring together four aspherical elements with one ED glass element, giving you masterful rendering & extraordinary shots. Precise focusing The Direct Drive SSM (Super Sonicwave Motor) system reduces the distance that the lens has to move when focusing on a subject. This shortens the focus time without compromising on performance, allowing you to enjoy faster, smoother focusing across the focal range. The AF function detects & focuses on the subject's eye, giving a precise & accurate focus performance on all occasions. Wi Fi & NFC Built-in Wi Fi & NFC give you an instant link between the Sony DSC-RX10 & your smartphone or tablet device. Just install the free Play Memories Mobile app & you're ready to share moments without connecting to a computer. The app also means that you can remotely control your camera shutter, making it easy for you to get involved in photos. Full HD video recordings Thanks to the Sony RX10's high-resolution sensor & the 24p True Cinema frame rate, you can enjoy outstanding creative control of your video recordings. Capture ultra smooth & visually pleasing high definition video. The 3� OLED Tru-Finder displays real-time effects before you fire the shutter. The hi-res viewfinder can also display the exposure levels, brightness, white balance, histogram, shooting information & face recognition.

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Jargon Buster

Full HD - 1080 lines of vertical resolution

CMOS - Complementary metal oxide semiconductor

WiFi - A term used for wireless networking

LENS - An optical element which converges or diverges light

Black - A colour which does not emit any colour of the spectrum. Black absorbs all frequencies of the spectrum.

Motor - A evice that converts electricity into motion

Engine - A machine designed to convert fuel into motion

Sony - A Japanese company who manufacture consumer electronics

White - A colour combining all colours

Sony - A world leading Japanese electronics manufacturer

Eye - An organ which detects light

Computer - A programmable electronic machine which stores and manipulates data.

Resolution - The number of pixels a device can display

Camera - An electronic device used for taking photographs

Glass - A solid, typically transparent. Brittle and used in windows. The first patent granted in the UK was for Glass.

Colour - The categorised spectrum of light visable to humans

speed - A measurement of how fast an object travels between two points

professional - A term used to describe products or people which may be focused on specialist educational training

Quality - An object that has quality is superior in function and finish than a less quality object.

Heart - An organ that pumps blood around the body. Usually related to love.

Natural - not manmade

Fire - the release of energy through heat and light.

Large - something that takes up more space than normal.

Exceptional - Something that is very good.

Precise - A measurement on the accuracy of something

Accurate - A measurement of precision when all elements are correct.

Install - A process of putting materials together to create a finished product.

Processor - A part of a computer or machine that processes functions,

Professional - A person that is trained within a profession.

Wide - Something with a large width.

Balance - Something that is evenly weighted to keep something upright.

Feature - An attribute that makes something stand out.

Performance - When someone is presenting a form of entertainment, also how well someone is doing within a role.

Reproduction - A process of making a copy of something.

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PC World Business

Empower your business with PC World Business (http://www.pcworldbusiness.co.uk)! Explore a wide range of technology solutions, from laptops and desktops to printers and accessories, tailored to meet your business needs. With top brands, competitive prices, and expert advice, we're your trusted partner in driving productivity and innovation. Plus, with convenient delivery options and dedicated customer support, upgrading your technology has never been easier. Stay ahead of the curve and propel your business forward with PC World Business!

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