Take care of colour-treated hair with label.m Cool Blonde Shampoo, a violet shampoo that enhances brightness & eliminates brassy tones. The colour-correcting formula uses Blueberries, violet Sweet Potatoes & violet Carrots to reinvigorate blonde locks, minimising yellow undertones & creating a radiant head of hair. At the same time, the rich cleanser lifts away any dirt, excess oil & product build-up to freshen locks, whilst supporting each strand from root to tip to strengthen hair & reduce breakage. Locks are left bright, vibrant & ultra-nourished. Free from sulphates, parabens & sodium chloride.