Illuminate your locks with label.m Cool Blonde Conditioner, a colour-corrective formula that makes your blonde the brightest it can be. Infused with violet pigments to awaken highlights & eliminate any yellow or brassy undertones, the conditioner envelops each strand in a deeply nourishing formula of Blueberries, violet Carrots & Sweet Potatoes. Helping to replenish vital moisture from root to tip, the formula fortifies the hair’s natural fibres in order to prevent breakage & keep locks soft & supple. Expect stregthened, hydrated & radiant results. Free from parabens & sodium chloride.