Defy gravity with the OUAI Soft Mousse; a volume-boosting mousse developed by stylist-to-the-stars Jen Atkin whose clients include the Kardashians & Gigi Hadid. Flexible & non-sticky, the weightless formula adds lift at the roots without that typical crunchy texture that comes with traditional mousses. Enriched with the brand’s proprietary Smart Technology Complex, it infuses hair with Keratin & Amino Acids to help protect & strengthen from within, ensuring locks feel soft & supple with enhanced body & movement. Suitable for all hair types & imbued with the signature fragrance of Italian Lemon, Lily & Rose de Mai. Expect soft & supple tresses with maximum volume & minimal frizz. Free from parabens. No animal testing.