Prima CC Cream now part of the Giorgio Armani Prima range, the go-to range for beautiful skin & flawless make up. Prima CC Cream is the new anti-tiredness gem for lackluster skin. In a single step, this new-generation color-correcting makeup hydrates, protects, prevents the signs of aging, creates a more even complexion & reduces the appearance of blemishes, resulting in glowing skin & a spectacular radiance. An all-in-one product that revives tired skin & adapts to any skin tone, this cc cream offers the equivalent of all the benefits of a restorative night’s sleep. ...

EYE & LIP CONTOUR PERFECTOR A skin perfecting formula for lips & under eyes, Giorgio Armani Prima Lip & Eye Perfector 15ml is an ingenious 2-in-1 product that targets the lips & under eye area. It contains Buckwheat extract & Haloxyl for their stimulating effect, which reduces dark circles & under eye puffiness. Glycerin, Jojoba butter & Hydralip give intensified hydration & reduce fine lines. The effective results of this skincare product are clearly measurable in improvements to dark circles, as well as a significant reduction in wrinkles & fine lines around lips. Light reflection on the skin surface is amplified to make eyes look brighter & skin look more luminous. Application & hold of dark circle concealer is enhanced. Lip contour is smoothed, preventing lipstick from bleeding into the fine lines. A new gesture in the daily beauty routine for lips & eyes that ensures a fresh & radiant appearance all day long. ...

REFRESHING MAKE-UP FIX Giorgio Armani Prima Make-Up Fix 150ml sets make-up, keeping your morning-fresh face all day long. This airy mist creates a light veil that protects the skin against external factors & helps boost the appearance of make-up all day. The aeroshield, an active ingredient contained in the formula, creates a light veil over make-up to hold & leave a velvety finish. Refreshes, protects & sets in just one gesture. Application
- After your make-up routine, shake the bottle, close your eyes & mist 30 cm from the face.
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GLOW-ON MOISTURISING BALM The Giorgio Armani Prima Moisturising Balm is formulated to achieve glowing, plumped skin & maximum moisture that last 24 hours. This could only be achieved by a patented formula & unique process: a surprising compact texture, hot poured at 45°C that quickly breaks into a fresh fluid, which penetrates immediately. The Giorgio Armani signature glowing complexion effect is enhanced by the “ Liquid Mirror” complex, which ensures a prolonged reflection of the light on the skin. Skin is immediately moisturised, replumped with heightened radiance. Perfect compatibility with foundation for an easy & fault proof make-up application. At the end of the day skin quality & moisture level is maintained. Foundation looks fresh, as if just applied. ...

ARMANI PRIMA is an advanced luxury skincare line that improves skin quality & enhances makeup glow so that it lasts all day ...

DAY LONG SKIN PERFECTOR The Armani Day Long Skin Perfector is an innovative skincare product that contains a strong concentration of ‘ Prima Skin Complex’, an impressive active ingredient, which is lipophilic to absorb sebum & hydrophobic to repel sweat. It immediately smoothes skin & regulates the water & lipid levels on skin surface all day long. Giorgio Armani Prima Skin Perfector 30ml targets the ‘disruption zones’ of the face, i.e. eyelids, around nose, chin, forehead or any area prone to shine, sweat or visible pores. It absorbs excess sebum delivering an instant mattifying effect on skin that lasts all day long. Thanks to a unique milky gel texture, the Skin Perfector absorbs rapidly, leaving a clean skin sensation that lasts all day. ...

Giorgio Armani Prima Soft Peeling Lotion combines the effect of an organic peel with the smoothness of a moisturising serum. It gently eliminates dead skin cells, tightens pores, & restores skin's radiance. Soft peeling lotion, the latest addition to the ARMANI PRIMA skincare routine, a serum lotion that restores skin’s glow, with visible results both short & long term: skin is radiant & makeup is luminous all day long, day after day. The lotion has a very light & silky texture. It provides a sensation of clean & pure skin with a velvety, non-sticky finish. The SOFT PEELING LOTION works at three different levels of the skin:
- Exfoliation of the surface of the skin.
- Hydration within the skin with a natural active ingredient that keeps the skin moisturised & radiant.
- Protection at the deepest level of skin with active ingredients known for their anti-oxidant properties: litchi peel, roseroot & root extracts.


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Giorgio Armani Rouge d' Armani pure, luxurious ecstasy in lip colour with an absolute comfort & long-lasting perfection. Giorgio ...

Discover Giorgio Armani Beauty's latest innovation
- Giorgio Armani Rouge d' Armani Matte Lipstick. This non-drying new lipstick
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Discover Giorgio Armani Beauty's latest innovation. This non-drying new lipstick reinvigorates matte by combining an intense matte colour with maximum lasting comfort. Intense matte lipstick. Maximum comfort lip colour. In one stroke. My Partner In Crime Long lasting matte lipstick with intensely pigmented colour & coverage in a single application. Offering no compromise on comfort with up to 50% more pigments that our traditional matte lipstick. Rouge d' Armani Matte lip colour comes in 15 shades. Experience seductive matte lip colour with extra comfortable & weightless wear with long-lasting colour for hours in a single stroke. Liberate your lips to take matte to the max with this new weapon of seduction inspired by confident, seductive, powerful femininity. Meet your Partner In Crime. My Partner In Crime High-precision application, 15 striking on-trend shades; durable comfort colludes with extreme matte, promising an irresistible lip signature for every Armani woman. "e from Linda Cantello, Giorgio Armani International Make-Up Artist “ The new formula of Rouge d’ Armani Matte is remarkable & has taken everything to a new level: intensity of colour, long lasting, vibrant but matte & with a weightless comfort. Used backstage, I can apply it hours before a show in the knowledge that it will stay put. & models won’t beg for lip balm!” ...