Bumble & bumble Straight Blow Dry is a lightweight, heat-activated styling balm that makes short work of smoothing & straightening rituals, leaving hair soft, sleek & healthy-looking
- not to mention more & more manageable with every use. The Straight Line features Bumble & bumble's very own (and very rare) gemstone blend that loosens hair's natural curves
- just add heat. It's part of new breakthrough smoothing technology that improves hair condition over time for lasting softness & increased manageability. Who: Perfect for curly, thick, coarse, frizzy, unmanageable & unruly hair (or any combination thereof). When: Anytime for smooth, straight styles, especially after using Straight Shampoo & Conditioner. All Bumble & bumble products are: Cruelty free.

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Bumble & bumble Straight Blow Dry is a lightweight, heat-activated styling balm that makes short work of smoothing & straightening rituals, leaving hair soft, sleek & healthy-looking
- not to mention more & more manageable with every use. The Straight Line features Bumble & bumble's very own (and very rare) gemstone blend that loosens hair's natural curves
- just add heat. It's part of new breakthrough smoothing technology that improves hair condition over time for lasting softness & increased manageability. Who: Perfect for curly, thick, coarse, frizzy, unmanageable & unruly hair (or any combination thereof). When: Anytime for smooth, straight styles, especially after using Straight Shampoo & Conditioner.

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Bumble & bumble Straight Conditioner is a light yet thorough conditioner that helps manage unruly types, calm curls & quiet frizz for smoother, silkier texture. It adds shine & encourages body & movement. The Straight Line features Bumble & bumble's very own (and very rare) gemstone blend that loosens hair's natural curves
- just add heat. It's part of new breakthrough smoothing technology that improves hair condition over time for lasting softness & increased manageability. Who: Suitable for curly, thick, coarse, frizzy, unmanageable or unruly hair (or any combination thereof). When: Use whenever you wash, after using Bumble & bumble Straight Shampoo.
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Bumble & bumble Straight Shampoo is a sulfate-free cleanser that makes hair smooth, reduces frizz & makes hair more manageable straight out of the shower. The Straight Line features Bumble & bumble's very own (and very rare) gemstone blend that loosens hair's natural curves
- just add heat. It's part of Bumble & bumble's new breakthrough smoothing technology that improves hair condition over time for lasting softness & increased manageability. Who: Suitable for the curly, thick, coarse, frizzy, unmanageable, unruly (or any combination thereof). When: Whenever you wash, followed by Bumble & bumble Straight Conditioner. All Bumble & bumble products are: Cruelty free.
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An innovative blend of resin & transformers that delivers a long lasting hold with a modern finish. The Bumble & Bumble Strong Finish Hairspray is an extra-firm, stay-put spray that keeps strong styles up all night (or day) – but brushes out, too. A new strong hold system helps keep your style in place – plus, our updated twist-lock nozzle allows for easy use & even application. All Bumble & bumble products are: Cruelty free. ...

You will love Bumble & bumble Styling Creme for its versatility & simple strength
- slick back, add body, lift roots or define
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Bumble & bumble Styling Lotion is a versatile styling option for control, body building or sleekness, plus a nourishing moisturiser which leaves the hair soft with natural movement. Who: Suitable for anyone & a good choice for fine, frequently styled, fragile or chemically treated hair. When: Anytime, after Prep or Tonic Lotion & before heated tools. ...

WHAT: Bumble & bumble Sumo Clay is a workable clay for texture, definition, & matte finish WHY: Sumoclay leaves hair slightly sandy, with a roughed-up texture & a matte, gritty finish. The perfect balance of grunge & style. WHO: For men & women looking for bulked-up styles with dry texture, definition/structure, & a matte finish. WHEN: Sumoclay works best on dry hair. It’s perfect for rugged texture on men, & tousled short waves on women. WHAT ELSE YOU NEED TO KNOW:
- This workable texturizer is great for long & short hair on both men & women.
- It builds roughed-up, bulked-up styles with tons of matte definition.
- This easy-to-distribute product has a moldable hold, so you can reshape & revive your style throughout the day. All Bumble & bumble products are: Cruelty free. Vegetarian. Vegan.


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WHAT: Bumble & bumble Sumo Gel is an alcohol-free, clear gel solid that delivers hi-shine & long-lasting hold. WHY: It’s traditional gel – remixed with a sophisticated, grown-up feel. Perfect for slick, sleek looks polished to perfection, this solid gel creates styles with reflection & shine. With its strong hold, shapes & styles stay in place. WHO: For men & women looking for hold & shine – with a clean finish. WHEN: Sumogel works perfectly on damp hair, whenever you want a structured look with hold & shine. Sumogel can also be reapplied to dry hair to break-up styles & add texture & shine. It’s great for perfecting smooth top knots, or creating a slicked-back, combed style on short cuts. All Bumble & bumble products are: Cruelty free. Vegetarian. Vegan. ...

Bumble & bumble Sumo Wax is a traditional hard wax for modern cuts
- strong (yet flexible) hold, textural effect & definition
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