Brighten & cleanse your blonde hair with the Alterna Caviar Anti-Aging Brightening Blonde Shampoo, a clarifying treatment to prevent brassiness. This sulphate-free shampoo is infused with Golden Micro-Prisms which work to clarify natural or colour treated blonde hair by attracting & diffusing light for multi-dimensional shine. As well as removing any build up, this refreshing formula locks in your colour with botanically derived ingredients that ensure the maximum levels of keratin can be absorbed into the hair follicle. Added protection is offered by Seasilk, which repairs hair from chemical & heat damage for a beautiful result. Massage into wet hair & rinse thoroughly. Follow the Caviar Blonde Conditioner. Free from parabens, sulphates, phthalates, synthetic colour, sodium chloride & gluten. ...

Achieve lustrous, younger-looking hair in a single drop with the Alterna Caviar Anti-aging Omega+ Nourishing Oil, a powerful treatment that transforms the look & feel of your hair. Indulge your hair in a powerful, highly concentrated dose of Omega-3 & C22 Fatty Acids, which work within the formula to deeply nourish the hair. Dry & brittle hair will be a thing of the past as the treatment oil smoothes each strand whilst adding intense, lustrous shine. The oil will enwrap hair in the ultimate protection, shielding hair from UVA & UVB rays & preventing colour wash out. Apply a small amount to the mid-lengths & ends of damp or dry hair & style as usual. Free from parabens, sulphates, phthalates & synthetic colour. ...

Restore & rehydrate damaged hair with the Alterna Caviar Anti-Aging Overnight Hair Rescue, an innovative treatment designed to transform the texture of lifeless, dry hair. Reveal your hair's natural radiance with advanced Caviar Extract & an Age Control Complex, which, when combined, slow the ageing process of hair down & ensure your locks are protected against environmental, chronological & chemical aging. Seasilk extract nurtures your hair with moisturising marine botanicals, whilst repairing dry, damaged hair follicles. Colour is protected & maximum absorption of essential ingredients is enabled for superior keratin formation. Apply to dry hair just before bedtime. Pump out a pea size amount into your palms & rub hands together to then distribute the product evenly, focusing on dry/damaged ends. No residue is left on pillows as the product absorbs instantly. Leave on whilst you sleep, then use your shampoo & conditioner as normal to remove the treatment. For best results, use 2-3 times a week. Free from parabens, phthalates, synthetic colour, sulphates. ...

Strengthen & protect your hair with Alterna Caviar Anti-Aging Photo-Age Defense, a leave in hair treatment created to condition weak & brittle hair concerns. Created to repair & restructure your hair, this silky fluid works to put the goodness back in with Seasilk Extract, while the Age Control Complex defends your hair against chronological, chemical & environmental ageing. Enzymetherapy empowers the absorption of essential ingredients for maximum keratin formation. Your hair colour is protected with botanical derived melanin, which keeps your hair vibrant whilst preventing colour wash out. This innovative formula also protects your hair from UVA, UVB & visible light rays including artificial light sources. Added Micro-Emulsion Technology consists of a unique bead system that is packed with resurfacing ingredients to nourish & smooth your tresses. Apply Alterna Caviar Photo-Age Defence to towel-dried hair & style as desired. Do not rinse. Use after every wash. Free from parabens, phthalates, synthetic colour, mineral oil, petrolatum & PABA. ...

Rehydrate & rescue your hair with the Alterna Caviar Anti-Aging Replenishing Moisture Conditioner, a luxurious, lipid rich ...

Restore & rehydrate dry or damaged hair with the Alterna Caviar Anti-Aging Replenishing Moisture Shampoo, a nourishing cleanser that brings hair back to life. Instantly add a surge of moisture to troublesome tresses with this luxurious, sulphate-free formula, with added Seasilk that works to moisturise & re-fresh your scalp whilst repairing severe damage. This innovative shampoo keeps moisture in whilst protecting against damage to reveal an instantly healthier look & feel to your hair, all thanks to Enzymetherapy, which enables the absorption of essential ingredients to smooth & nourish hair follicles. Massage into wet hair & then rinse thoroughly. For best results, follow with Caviar Moisture Conditioner. Free from parabens, sulphates, phthalates, synthetic colour, sodium chloride, paraffin, gluten, DEA/TEA, mineral oil & petrolatum. ...

Cleanse thinning hair with the Alterna Caviar Clinical Daily Detoxifying Shampoo, a sulphate-free cleansing treatment that instantly thickens hair. The Daily Detoxifying Shampoo contains Red Clover Growth Complex, which works within the formula to eliminate DHT build-up & stimulate the growth of stronger, thicker hair. The shampoo will leave the scalp purified & protected as hydrating marine botanicals repair & restore severe damage. After use, hair will have a new lease of life & feel healthier, stronger & be protected from the harmful effects of UVA & UVB rays. Massage throughout wet hair. Leave for 3-5 minutes, then rinse thoroughly. Free from parabens, sulphates, phthalates, synthetic colour, gluten & sodium chloride. ...

Stimulate the scalp with the Alterna Caviar Clinical Daily Root & Scalp Stimulator, a daily leave-in treatment that will soothe dry, tight scalps. The root & scalp stimulator contains a mix of nutrients that allow denser, fuller-looking hair to surface. The regenerating formula is infused with hydrating marine botanicals that work to repair severe damage & restore hair that is thinning. After use, hair will feel transformed, looking noticeably fuller, thicker & healthier. After shampooing & towel-drying hair, spray on scalp one section at a time, massaging in to ensure even distribution. Do not rinse. Free from parabens, sulphates, phthalates, synthetic colour, gluten & sodium chloride. ...

Relieve your irritated scalp with the hydrating properties of the Alterna Caviar Clinical Dandruff Control Conditioner, a restorative conditioner that helps to balance the scalp. Infused with pyrithione zinc, the conditioner will relieve the scalp of itchiness, dryness & irritation caused by dandruff, as well as combat excess oil secretions on the scalp. When used daily, the conditioner will help to rebalance the scalp & prevent future flakes. After use, the hair will be healthy & flake-free & feel incredibly hydrated, soft & shiny. After shampooing, remove excess water & massage into lengths of hair. Leave for 3-5 minutes & rinse thoroughly. Free from parabens, sulfates, phthalates, synthetic colour. ...

Discover the solution to your dandruff with the Alterna Caviar Clinical Dandruff Control Shampoo, a sulphate-free cleansing treatment that gently cleanses the hair & scalp. Infused with Salicylic Acid the restorative treatment helps to eliminate build-up & prevent flakes for healthier-looking, flake-free hair. The Salicylic Acid also works within the formula to split existing flakes into smaller pieces that are easier to wash away, leaving the hair cleansed & clear of dandruff. The shampoo will relieve the scalp of the itchiness, irritation & dryness caused by dandruff, leaving the scalp feeling soothed & restored. Massage from the root to the ends of wet hair. Leave for 3-5 minutes then rinse thoroughly. Free from parabens, sulphates, phthalates, synthetic colour. ...