See Red. When the pursuit of victory becomes so focused & singleminded that nothing else matters. Inspired by the search for competition-vanquishing advantages&44; SRAM has created a world where high-performance race-ready componentry is taken one step beyond. SRAM Red is a living lab focused on the design&44; development&44; & improvement of alreadyrevolutionary technology. Red components are crafted with three major ideas in mind Light weight: Engineered materials with a balanced minimalist design. The first true sub-2000g gruppo! Higher efficiency: Component interaction&44; customizability & adjustment&44; feel&44; geometry&44; ergonomics&44; & fine-tuned gear ranges mean you go faster&44; longer&44; with less energy. Advanced
Materials: From materials like carbon&44; titanium&44; & ceramic bearings all the way to standardsetting surface finishes. Reds holistic approach delivers unmatched responsiveness & optimized gruppo performance with innovative design & feel. Red is produced in limited runs for riders who truly appreciate & demand every possible advantage.