Bring out your best-possible blonde with a daily shampoo that's designed to address the special needs of platinum blondes, ash blondes, & every blonde in between. Enhances highlights & refreshes golden hues with a gentle cleansing that protects against fading, retains colour, & tones down brassiness. Key benefits:
- Brightens highlights
- Tones brassiness
- Refreshes faded blonde tones
- Prolongs colour retention
- Protection against colour fading
- Safe for everyday use
- Conditioning formula
- Enhances volume
- Weightless shine
- UV protectant To use: Apply to wet hair & massage. Rinse thoroughly. It's a 10 is a cruelty-free br&. They do not test their products on animals & they are certified cruelty-free by Leaping Bunny.









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Intense Conditioning. Superior Shine. Especially for Blondes. Blonde hair
- whether it is natural or colour-treated
- requires

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The Miracle Leave-In for Blondes makes it easier for you to have more fun! Specially formulated to meet the needs of natural & colour-treated blonde, Miracle Leave-In for Blondes de-frizzes, detangles, restores moisture & enhances highlights, shine, & manageability without any dulling residues. Plus, all blonde-enthusiasts can finally say goodbye to heat damage & brassy tones & say hello to a vibrant, healthy colour. Just a small amount of this powerful formula will keep your colour looking great, even months after leaving the salon! This treatment is suitable for colour-treated hair. Key ingredients:
- Chinese Tea Leaf Extract: enhances overall hair health with antioxidants & nutrients
- Hydrolyzed Silk Protein: restores natural lightweight moisture balance while adding strength & shine
- Acai Extract: improves tensile strength & shine
- Panthenol: a highly effective strengthener
- Sunflower Seed Extract: natural sunscreen that guards against dryness & colour fading or brassiness
- Lemon Juice: fruit-based extract that enhances blonde tones & highlights, & minimizes build-up
- Linseed Oil: complex natural oil & moisturizing agent that penetrates the hair shaft
- Linalool: plant-based shaper & fragrance
- Citronellol: a lemony scented oil that strengthens hair against environmental hazards like fungus & dirt build-up To use: Apply Miracle Leave-In Product for Blondes daily, after showering & before styling to detangle & protect against heat. You can also use after styling to tame & hold your style. It's a 10 is a cruelty-free br&. They do not test their products on animals & they are certified cruelty-free by Leaping Bunny.








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When hair is nourished & protected it always looks stunningly silky. &, with It's a 10 Miracle Blow Dry Glossing Leave-In, that's exactly what you get
- richly conditioned, super manageable hair with an intense shine that's impossible to ignore. It all starts with highly effective moisturizers that strengthen & seal the hair shaft, then follows up with weightless smoothing agents that add glossy appearance as well as defending against heat, UV damage, breakage, & more. Used regularly, hair gets stronger & more naturally shiny on its own, & the high-gloss finish from It's a 10 Miracle Blow-Dry Glossing Leave-In is amplified even further. It's a must-have secret for gorgeously silky hair that feels just as good as it looks. This product is sulphate free. Key ingredients:
- Panthenol: A highly effective strengthener
- Silk Amino Acids: Restores natural moisture balance while adding strength & shine
- Sunflower Seed Extract: Natural antioxidant that guards against colour fading, brassiness, & UV damage
- Argan Oil: Smooths frizz, seals split ends, & provides softness with Vitamin E, essential fatty acids, & other vital nutrients
- Aloe Leaf Extract: Provides intense soothing & protective moisture while also sealing the hair shaft & acting as a natural water-based sunscreen
- Rooibos Tea Extract: Shields hair from environmental challenges
- Linalool: Plant-based shaper & fragrance To use: Mist evenly over damp hair & comb through to distribute product from root to tip. Then, blow-dry as desired to reveal smooth, shiny locks with a glossy appearance, minimal flyaways, & bouncy, touchable softness. Can also be used as a leave-in treatment for weightless control & light hold of wet styles, air-dried styles, braids, & more. It's a 10 is a cruelty-free br&. They do not test their products on animals & they are certified cruelty-free by Leaping Bunny.







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It's a 10 Miracle Blow dry Miracle Glossing Glaze Conditioner remedies split ends, protects against heat & humidity, detangles, reduces frizz, & leaves hair so silky that it's explosively shiny. To use: Apply a generous amount after shampooing & work through hair from roots to ends. Leave on for at least 3 minutes & then rinse. A thorough lukewarm rinse will help lock in moisture. After rinsing, style as desired. ...

Designed to restore bounce & shine while also imparting a fresh, just-washed scent, this one lightweight conditioning dry spray is your secret weapon for long-lasting beautiful style. To use: Spray on to dry hair at the roots & massage in with fingertips. ...

It's a 10 Miracle Blow dry Styling Balm's non-greasy cream works into damp or dry hair easily & weightlessly to eliminate frizz, lock out humidity, define curls, & protect from heat
- even with flat irons or curling irons. To use: Apply a dollop of balm to palms & smooth through hands
- then run fingers evenly through damp hair before blow drying, curling, or styling as usual. Use slightly less balm for refreshing already dry styles. Small, fingertip-sized amounts work great as on-the-spot style tamers. Product does not require any special instructions for using directly with flat irons or other heated styling tools.

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Created as a smart alternative to traditional hair spray, this light-as-air formula provides just the right amount of flexible hold with zero tacky feel. The fine mist works to enhance separation & texture strand by str&, so that there are never any flakes or stiffness, just beautiful style that lasts & lasts. To use: Use in short sprays for specially styled sections of hair or touch ups, or use with longer sprays for all-over styles that look perfectly finished. Lightweight formula can be reapplied as needed without worry of heaviness or build up. ...

Discover the best selling Conditioning range from Its a 10 Haircare with the Conditioning Trio Kit that

Includes::

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Formulated to penetrate the hair shaft, restore moisture, & repair damage, the Miracle Daily Conditioner is a lifeline for dry, damaged, or coloured hair. When combined with It's a 10 Miracle Shampoo, the results are a one-two punch in favour of gorgeous locks & the perfect complement to your daily routine. &, because it rinses clean after every use, hair is never greasy, dull, or weighed down
- just shiny, vibrant, & full of life! With notes of hibiscus & sunflower seed extract, you will feel like you're at the spa during every shower (even if you're just rushing to the office or school!). Bring the salon experience home with the Daily Conditioner & other powerful products. This treatment is suitable for colour-treated hair. Key Ingredients:
- Hibiscus Extract: a tropical antioxidant that protects even the most delicate strands from everyday environmental damage
- Sunflower Seed Extract: natural sunscreen that guards against colour fading and/or brassiness
- Keratin Amino Acids: a concentrated dose of hair's own natural strengthener
- Silk Amino Acids: restores natural moisture balance while adding strength & shine
- Aloe Vera: an excellent natural sunscreen & water-based moisture sealer
- Panthenol: a highly effective strengthener
- Ginger: soothes distressed hair & scalp
- Pomegranate: potent antioxidant containing vitamins A, C & E
- Linseed Extract: soothes the scalp & leaves hair silky, soft, & full-bodied To use: Apply product to wet hair before blow-drying or styling, or use on dry hair instead of styling cream for smooth, controlled hair. It's a 10 is a cruelty-free br&. They do not test their products on animals & they are certified cruelty-free by Leaping Bunny.









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