Yumi Direct
Website: http://www.yumidirect.co.uk
Yumi Direct is an online fashion retailer, who design and distribute their own in-house brands of fashionable women's clothing. Their signature brand Yumi, combines vintage glamour with high-end fashion, to create a collection of dresses, jackets, tops and accessories for fashion conscious young women. Their exclusive Mela Loves London brand uses bold colours and prints, to create a range of stylish dresses and separates. Inspired by the travels of brand founder Uttam Nepal, their Uttam fashion range infuses the colourful textiles of the far east. with catwalk fashions. As well as creating fashion lines for women, Yumi also have a range of clothes for budding fashionistas. Their Yumi Girls and Uttam Kids ranges cater for little girls aged from 3 to 10 years. Yumi Direct also have several physical stores in St Ives, Bristol and London, as well as having their brands stocked exclusively at the high end department store House of Fraser.
Yumi Direct fashion
Clothing > Fashion
New In
Simple yet very stylish, this shift dress has
delicate scalloped lace embellishment on the hem &
button opening detailing on the collar. The skinny
black belt gives lovely waist definition. We like
to pop our glasses print cardigan over the top to
mix up the block colours & patterns.
- 68%
rayon, 27% polyester, 5% elastane
- 34.5" in
length
-


...

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£55.00
Fashion  - Lace Trim Shift Dress
Archived Product
Women Yumi Direct women's
Clothing > Dresses & Skirts > Women's
Mela Dresses
This zig zag print dress is very soft to the
touch & features a flattering cowl neckline &
short short sleeves. Perfect for layering over
tights & a long sleeve top for a cosy Winter look.

- 32" in length
- 95% polyester, 5%
elastane
-

Washing
Instructions:
machine wash at 30 ...

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£25.00
Archived Product
Yumi Direct skirts
Clothing > Dresses & Skirts > Women's > Skirts
Apparel & Accessories > Clothing
In a metallic cotton mix lurex fabric, this
cardigan is a transitional must-have for the new
season. Available in navy blue & red, it features
long sleeves, a mixed button up front & an
elasticated waist. Style over everything from
dresses to jeans for a plethora of cute looks. •
Machine washable• 45 cms in length• 96%
Cotton, 4% Metallised Fibre ...

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£30.00
Skirts  - Lace Applique Cardigan
Archived Product
Women Yumi Direct women's fashion
Clothing > Fashion > Women's Fashion
Coming Soon
Our classic zip pocket shape is given a nautical
make-over with this cute anchor print! Perfect for
layering over a polo-neck & tights to add a
pattern pop to your wardrobe.
- 100% polyester

- 32" in length
-

Washing
Instructions:
machine wash at 30 ...

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£25.00
Archived Product
Yumi Direct women's
Clothing > Dresses & Skirts > Women's
Skirts
Featuring a unique Yumi zig zag print, this midi
length skirt has a slight A-line cut, giving it a
lovely, stylish swish. We let this skirt be the
star of the show & pop with a black turtle neck
jumper. It also comes with a contrasting skinny
belt for added detailing around the waist.
-
100% viscose
-

Lining:

100% polyesterknit



...

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£40.00
Women
Archived Product
Dresses  - Pink Oriental Embroidered Flower Wallet Yumi Direct dresses
Clothing > Dresses & Skirts > Women's > Dresses
Apparel & Accessories
For a timeless purse that's a hit every time,
opt for this Oriental Embroidered Flower Wallet.
Funky & functional, this faux-leather purse comes
with an embroidered floral print & a sleek zip
fastening. The interior shows off multiple
compartments & divisions, making it an excellent
choice for storing your essentials. ...

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£12.00
Archived Product
Yumi Direct clothing & accessories

Apparel & Accessories > Clothing
Chic, stylish & practical for cold weather, our
Zig Zag Patterned Wrap Coat ticks every box. In a
timeless wrap shape, it's been given a modern
update with a two toned textured fabric. Finished
with an open front, side pockets & a waist belt,
it'll take you from the morning commute to after
work drinks in effortless style. 61.5% Polyester
22.9% Acrylic ...

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£85.00
Clothing & Accessories  - Zig Zag Patterned Wrap Coat
Archived Product
Dresses  - Pink Leopard Bobble Hat Yumi Direct dresses
Clothing > Dresses & Skirts > Women's > Dresses
Apparel & Accessories
Fiercen up your accessory collection with this
Leopard Bobble Hat. Woven from super-soft fabric,
this stylish beanie is enhanced by a modern animal
print. Finished with a faux-fur pom pom on top,
it's refreshed with colourful pink tones for a
modern edge. Wear with your favourite coat for
maximum impact. ...

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£25.00
Available
Yumi Direct dresses
Clothing > Dresses & Skirts > Women's > Dresses
Apparel & Accessories
Knitted from soft & cosy fabrics perfect for the
colder months, meet our Pearl Cable Bobble Hat.
In the classic casual shape, it's enhanced by
pearl accents running through the weave. Finished
with a faxu-fur bobble on the top, use it as your
winter go-to. 100% Acrylic Hand Wash ...

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£16.00
Dresses  - Pink Pearl Cable Bobble Hat
Available
Skirts  - Nautical Frill Cardigan Yumi Direct skirts
Clothing > Dresses & Skirts > Women's > Skirts
Apparel & Accessories > Clothing
If you’ve never met a stripe you didn’t like,
opt for this Nautical Frill Cardigan. Super soft
& lightweight, this knit is perfect for
transitional weather. Decorated with a horizontal
striped pattern all over, it boasts ruffles along
the shoulders & a button placket down the middle.
Wear with a fitted top & a denim skirt. 45%
Viscose 28% Polyamide 27% ...

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£45.00
Archived Product
Yumi Direct jackets
Clothing > Jackets
Jackets
This Uttam Boutique easy to wear jacket features
contrast spotty lining. Pair it with a shirt &
jeans for a casual look or over a smarter dress
for a day in the office.

Hand wash
only

76% Polyester 20% Viscose 4%
Elastane

56cms in length ...

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£32.00
Jackets  - Ponte Jacket
Archived Product
Women Yumi Direct women's
Clothing > Dresses & Skirts > Women's
Day Dresses
You can't go wrong with a floral print! This cute
navy dress has pops of pink flowers, making it a
great dress for casual or party wear. It has cap
sleeves & an elasticated waist for ease of wear.

- 100% polyester
- 32" in length
-


Washing Instructions:

machine wash at 30 ...

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£12.00
Archived Product