Kr 3w Cuff Beanie in Grey Heather Kr 3w were founded in 2002 in California by Angel Cabada. I can see a possible confusion as to the design of a beanie from the place known for the longest damn beach full of hot girls in bikinis, but it gets cold there too, you can surf in the morning & drive to the mountains & snowboard in the afternoon. Basically, these guys have the perfect knowledgebackground, & evidently have life on lock. Awesome beanie, thick knit throughout & finished with a clean looking woven Kr 3w logo on the turn up. Thick ribbed knit throughout Woven Kr 3w tab on turn up 100% Acrylic fisherman style fit