Selected by the world's most knowledgeable & well-connected graphic design commentator Steven Heller this survey gets into the minds of designers who create typefaces word-images & logos through their private sketchbooks. Arranged by designer it reveals how nearly 120 of the world's leading designers & typographers continually strive to find new & exciting ways of communicating through letters & words & provides fascinating insights into their work. Aimed at all those who use type whether by hand or on screen this revealing compendium stresses the importance of good typography at a time when reading habits are changing & celebrates a craft that has endured for centuries.