In a political & economic climate in which school performance is made public it is dangerous for schools to allow others to speak on their behalf. Performance tables & inspectors' reports can only tell a partial story. Sometimes they get it wrong. It is futile for teachers to complain that they are misrepresented. Self-critical & self-confident schools are information rich. They know how to tell their story for themselves & they welcome the external account as another source of evidence another view on policy & practice. This book illustrates how schools can tell their own story. It draws on work with the National Union of Teachers to demonstrate a practical approach to identifying what makes a good school & the part that pupils parents & teachers can play in school improvement.