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£10.87
Philadelphia. The late 1870s. A city of cobblestone sidewalks & horse-drawn carriages. Home to the famous anatomist & surgeon Dr. Spencer Black. The son of a resurrectionist" (aka grave robber) Dr. Black studied at Philadelphia's esteemed Academy of Medicine where he develops an unconventional hypothesis: What if the world's most celebrated mythological beasts
- mermaids minotaurs & satyrs
- were in fact the evolutionary ancestors of humankind? " The Resurrectionist" offers two extraordinary books in one. The first is a fictional biography of Dr. Spencer Black from his humble beginnings to the mysterious disappearance at the end of his life. The second book is Black's magnum opus: " The Codex Extinct Animalia a Gray's Anatomy" for mythological beasts
- dragons centaurs Pegasus Cerberus
- all rendered in meticulously detailed black-&-white anatomical illustrations. You need only look at these images to realize they are the work of a madman. " The Resurrectionist" tells his story."



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£39.60
With an emphasis on developing a strategy for buying this comprehensive book gives students the skills theyll need to become successful buyers in all retail areas. Its simple & straightforward approach presents students with step-by-step instructions for typical buying tasks such as identifying & understanding potential customers creating a six-month merchandising plan & developing sales forecasts. Ample activities give students the opportunity to apply these skills as they would in a professional environment This new edition offers expanded coverage of the use of technology for retail buying & working with foreign markets. The companion text Making Buying Decisions: Using The Computer as a Tool furthers the connection between retail buying strategies & merchandise math. New to this Edition -- Updated & expanded chapter

Features:
Internet Connections " " Snapshots" & " Trendwatches" -- New more contemporary illustrations -- Expanded & updated coverage of direct marketing & the growing use of database-driven marketing & technology -- New chapter on purchasing from foreign sources -- Revised discussion of the types of buying offices -- Updated facts for identifying changes in consumer markets -- Consolidated coverage of domestic markets & negotiating with vendors -- More emphasis on using the Internet as promotional tool -- Increased coordination with companion text Making Buying Decisions -- Instructors Guide provides suggestions for planning the course & using the text"

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£20.47
The most practical & informative reference book for the jewellery trade The Retail Jewellers Guide" provides all the information on necessary areas of product knowledge required by the professional jeweller. It is also an invaluable text for all students studying for the NAG JET & NAG Gemmology courses & the new summary & learning section will enhance the textbook elements of this new edition. Also included are an entirely new chapter on the appraisal of jewellery & one on gemmological instruments." ...
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£44.09
This text provides a comprehensive introduction to all aspects of retailing & the fundamental elements of retail management & a retail organisation s activities so that the reader will have a solid platform on which to build. Intended not only for students in college & universities the book serves as an invaluable tool for those already working in selling marketing or retailing who require more knowledge of how retailing works. It is also the perfect resource for aspiring retail managers who may have received little formal training on the subject. ...
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£16.00
Rethink: The Way You Live is a book to inspire & challenge people to reconsider how to redesign their homes. Told with beautifully photographed & evocative images of homes across the world Rethink shows the way people are starting to live with an overview of the amazing things happening & how you can include them in your life. Do you grow your own food reuse & recycle source quality products instead of big-name brands or take time to craft rather than purchase? If so you are already embracing the global trend. In different corners of the world people are reviving age-old methods redesigning their homes & communities to blend with modern life. Rethink: The Way You Live reveals the ways we can weave creativity sustainability quality & technology into our life & home. Our world is changing quickly & so are we adapting to accommodate new social & environmental behaviour. With more of us finding creative outlets for reuse recycling & reappropriation in our homes combining age-old resourcefulness with new methods modern technology & a fresh vision we are seeing the redesign of our living environments. ...
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£5.99
One terrible night in New York City brilliant law student Chloe Larson is brutally attacked in her own home
- & her life is changed
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£5.99
There is one serial killer who has shaped & defined police profiler Tony Hills life. One serial killer whose evil surpasses all others. One serial killer who has the power to chill him to the bone: Jacko Vance. & now Jacko is back in Tonys life. Even more twisted & cunning than ever before he is focused on wreaking revenge on Tony
- & DCI Carol Jordan
- for the years he has spent in prison. Tony doesnt know when Jacko will strike or where. All he knows is that Jacko will cause him to feel fear like he has never known before ? & devastate his life in ways he cannot imagine...

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Available
£19.39
There is one serial killer who has shaped & defined police profiler Tony Hills life. One serial killer whose evil surpasses all others. One serial killer who has the power to chill him to the bone: Jacko Vance. & now Jacko is back in Tonys life. Even more twisted & cunning than before he is focused on wreaking revenge on Tony
- & DCI Carol Jordan
- for the years he has spent in prison. Tony doesnt know when Jacko will strike or where. All he knows is that Jacko will cause him fear like he has never known before
- & devastate his life in ways he cannot imagine... This recording is unabridged. Typically abridged audiobooks are not more than 60% of the authors work & as low as 30% with characters & plotlines removed.


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£5.99
Hired gunslinger William Jessup Brady lived his life with one foot in the grave
- until the day he finally found a reason to live.
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Available
£5.99
Frey is the captain of the Ketty Jay leader of a small & highly dysfunctional band of layabouts. An inveterate womaniser & rogue he & his gang make a living on the wrong side of the law avoiding the heavily armed flying frigates of the Coalition Navy. With their trio of ragged fighter craft they run contraband rob airships & generally make a nuisance of themselves. So a hot tip on a cargo freighter loaded with valuables seems like a great prospect for an easy heist & a fast buck. Until the heist goes wrong & the freighter explodes. Suddenly Frey isnt just a nuisance anymore
- hes public enemy number one with the Coalition Navy on his tail & contractors hired to take him down. But Frey knows something they dont. That freighter was rigged to blow & Frey has been framed to take the fall. If he wants to prove it hes going to have to catch the real culprit. He must face liars & lovers dogfights & gunfights Dukes & daemons. Its going to take all his criminal talents to prove hes not the criminal they think he is.. .
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Rethinking Reputation

Good public relations is no longer just icing - its a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether youre a century-old multibillion-dollar corporation or a penniless start-up. In Rethinking Reptutation public relations guru Fraser Seitel and John Doorley founder of the Academy for Communication Excellence and Leadership at Johnson & Johnson examine a fascinating new set of case studies - including the BP oil spill and the launch of CitySlips - to glean the PR dos and donts for the new media world covering both standard reputation maintenance and crisis management. They also show start-up companies and entrenched organizations how to use the power of word-of-mouth to jump-start business like never before. This
is a wake-up call from two industry legends for public relations professionals as well as entrepreneurs CEOs and anyone else tasked with representing their organization to the world. These new media lessons include: *Remember that research is cheaper and more critical than ever. *Dont let the perfect be the enemy of the good - launch your idea before someone else does. *Dont get so excited about social media that you forget about traditional media. *In a crisis you are never offstage. *Never lie never whine and never try to predict the future!
  • Availability: In Stock
  • Supplier: WHSmith
  • SKU: 9780230338333
Availability: In Stock
£10.87

Product Description

Good public relations is no longer just icing
- its a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether youre a century-old multibillion-dollar corporation or a penniless start-up. In Rethinking Reptutation public relations guru Fraser Seitel & John Doorley founder of the Academy for Communication Excellence & Leadership at Johnson & Johnson examine a fascinating new set of case studies
- including the BP oil spill & the launch of City Slips
- to glean the PR dos & donts for the new media world covering both standard reputation maintenance & crisis management. They also show start-up companies & entrenched organizations how to use the power of word-of-mouth to jump-start business like never before. This is a wake-up call from two industry legends for public relations professionals as well as entrepreneurs CEOs & anyone else tasked with representing their organization to the world. These new media lessons include: * Remember that research is cheaper & more critical than ever. * Dont let the perfect be the enemy of the good
- launch your idea before someone else does. * Dont get so excited about social media that you forget about traditional media. * In a crisis you are never offstage. * Never lie never whine & never try to predict the future!

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Oil - A hydrophobic liquid with high carbon and hydrogen content. Has many variations including; cooking oils, petrochemical oils, essential oils.
World - A physical grouping, commonly used to describe earth and everything associated with ti
Set - a group of items usually related to one another. Some objects cannot function without the complete set of items.
Traditional - Something that has become the same through a period of time and thus repeated.
Traditional - Something that has been around for a while and is repeated regularly.

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