Make an Impact with your Written English" deals with the English business writing you need to take you a step further in your executive career. The book also helps organizations stand apart by getting noticed for the right reasons whatever the target audience. It focuses on writing English as a key business tool & how clear concise messages are a must in international business today. Yet the fewer words you use the more important it is to get them right. So the book focuses on word power: to promote & sell your messages
- as well as 'brand you' & your organizational br&. This is an essential read full of invaluable advice & checklists for native & non-native English writers who need to brush up their skills in writing English for sales PR presentations reports minutes manuals & the web etc."