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What links Winston Churchill Alan Sugar Richard Branson Jamie Oliver David Bailey Will Smith & countless other high achievers in a huge range of fields? In this paradigm-shifting book neuro-learning experts Drs Brock & Fernette Eide describe an exciting new brain science that reveals that people with dyslexia have unique brain structure & organisation. While the differences are responsible for certain challenges with literacy & reading the dyslexic brain also gives a predisposition to important skills & special talents. While dyslexics typically struggle to decode the written word they often also excel in such areas of reasoning as mechanical (required for architects & surgeons) interconnected (artists & inventors); narrative (novelists & lawyers) & dynamic (scientists & business pioneers). The Dyslexic Advantage" provides the first complete portrait of dyslexia. With much-needed prescriptive advice for parents educators & dyslexics " The Dyslexic Advantage" provides the first complete portrait of dyslexia. Supporting their claims with groundbreaking science & interviews with successful dyslexics & innovative teachers the authors of this essential book show how the unique strengths of dyslexia can be captured for success at home at school & at work." ...
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Its the classic gags that keep people laughing time after time & Nick Harris has collected together a bumper batch of the best jokes that are guranteed to have anyone rolling in the aisles. With jokes ranging from the classic subjects (man walks into a bar an Englishman an Irishman & a Scotsman marriage & divorce & more) to laugh-a-minute one-liners & the downright surreal there is a wealth of hilarious subject matter to keep readers entertained. This is the perfect stocking filler for anyone that loves a good old laugh. ...
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Dentist Trip is a colourful & entertaining storybook based on the award-winning television character Peppa Pig. Peppa George & Mr Dinosaur are going to the dentist. It's George's first visit & he's a teeny bit nervous. Find out how their trip goes in this lovely adventure. This series of Peppa Pig storybooks are created to help reassure children through new experiences. The Peppa Pig range of books are fun interactive & educational ideal for encouraging children to start to read by themselves. Titles available from Ladybird include: Peppa Goes Camping Peppa's First Glasses Fun at the Fair & many more. ...
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Whether you want to add a dusting of magic or a sprinkle of sparkle to your cupcakes or to produce the spectacular three-tiered triumph for that special occasion this is the latest glorious offering from the Test Kitchens. Packed between all the basic recipes you need & the perfect finishing touches are step-by-step photographs on how to create the most amazing cakes
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My name is Kinsey Millhone. Im a private investigator.. .female single & self-employed with a constitutional inability to work for anyone else. Im a purist when it comes to justice but Ill lie at the drop of a hat. Inconsistency has never troubled me.. . It was late October the day before Halloween. He introduced himself as Alvin Limardo. The job he hired Kinsey to do seemed easy enough.. .until his cheque bounced. His real name was Dagett. John Dagett. Ex-con. Inveterate liar. Chronic drunk. & dead. The cops called it an accident -- death by drowning. Kinsey wasnt so sure. The man it seemed had a lot of enemies.. . Heart-pounding totally mesmerizing suspense New York Times ...
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As near as possible to experiencing what it was like to be there... It is almost impossible for a reader not to get caught up in the excitement". (Giles Foden " Guardian"). The Normandy Landings that took place on D-Day involved by far the largest invasion fleet ever known. The scale of the undertaking was simply awesome. What followed them was some of the most cunning & ferocious fighting of the war at times as savage as anything seen on the Eastern Front. As casualties mounted so too did the tensions between the principal commanders on both sides. Meanwhile French civilians caught in the middle of these battlefields or under Allied bombing endured terrible suffering. Even the joys of Liberation had their darker side. Antony Beevors gripping narrative conveys the true experience of war." ...
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The Normandy Landings that took place on D-Day involved by far the largest invasion fleet ever known. The scale of the undertaking was simply awesome. What followed them was some of the most cunning & ferocious fighting of the war at times as savage as anything seen on the Eastern Front. As casualties mounted so too did the tensions between the principal commanders on both sides. Meanwhile French civilians caught in the middle of these battlefields or under Allied bombing endured terrible suffering. Even the joys of Liberation had their darker side. The war in northern France marked not just a generation but the whole of the post-war world profoundly influencing relations between America & Europe. Making use of overlooked & new material from over thirty archives in half a dozen countries D-Day" is the most vivid & well-researched account yet of the battle of Normandy. As with Stalingrad & Berlin Antony Beevor's gripping narrative conveys the true experience of war." ...
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The Normandy Landings that took place on D-Day involved by far the largest invasion fleet ever known. The scale of the undertaking was simply awesome. What followed them was some of the most cunning & ferocious fighting of the war at times as savage as anything seen on the Eastern Front. As casualties mounted so too did the tensions between the principal commanders on both sides. Meanwhile French civilians caught in the middle of these battlefields or under Allied bombing endured terrible suffering. Even the joys of Liberation had their darker side. The war in northern France marked not just a generation but the whole of the post-war world profoundly influencing relations between America & Europe. Making use of overlooked & new material from over thirty archives in half a dozen countries D-Day" is the most vivid & well-researched account yet of the battle of Normandy. As with Stalingrad & Berlin Antony Beevor's gripping narrative conveys the true experience of war. This title is unabridged. Its running time is Approx. 20 hours on 3 x MP3-CDs." ...
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D-Day & operation OVERLORD are often regarded as one of the most important operation of all time. The stretch of beach along the Calvados coast is world famous for the part it played in turning around World War II on the 6th of June 1944 when British Canadian & American troops broke through Nazi defenses. Normandy is indelibly marked by the momentous events of June 1944 & the ensuing months leading to the liberation of France & the rest of Europe. Visitors today can explore old army bunkers & other war relics along the five beaches: Utah Omaha Gold Juno & Sword. Museums & memorials throughout the region stand as forceful reminders of this decisive period during the Second World War when Allied Forces gradually advanced from landing beaches through villages towns & countryside to liberate the French people. ...
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Following the German counterattack at Mortain on 7 August 1944 Generals Omar Bradley & Bernard Montgomery decided to engage in a wide encircling movement to trap the enemy divisions that were trying to advance westwards. XV US Corps entered Le Mans on 8 August & then advanced rapidly northwards. Meanwhile Montgomery had broken the German front south of Caen despite stiff resistance. The Canadians of II Corps bore down on Falaise eventually capturing the town of 16 August. Together with 1st Polish Armoured Division they then accelerated their advance seeking to meet American forces moving northwards. With well over 100 000 Germans in danger of encirclement Hitler gave permission for a general withdrawal. Under the combined pressure of the Americans & French to the south the Americans & British to the west & the Canadians & Poles to the north the net tightened inexorably. By 21 August the Falaise Pocket was all but shut confirming the defeat of the German Army in Normandy. Packed with colour & detailed maps these are the must-have guide for any armchair historian or battlefield tourist. ...
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D&AD The Copy Book

This title focuses on the words that sell and the brains behind the ads. In 1995 the D&AD published a book on the art of writing for advertising. Though now outdated the best-selling book remains an important reference work today - a bible for creative directors. D&AD and Taschen have joined forces to bring you an updated and redesigned edition of the publication including works from the last 15 years. Regarded as the most challenging field in advertising copywriting is usually left to the most talented professionals - often agency leaders or owners themselves. The book features a work selection and essays by 48 leading professionals in the world including copywriting superstars such as David Abbott Lionel Hunt Steve Hayden Dan Wieden Neil French Mike Lescarbeau Adrian Holmes and Barbara
Nokes. Looking for the clues to well-written effective and compelling stories that make great advertising? Look no further.
  • Availability: In Stock
  • Supplier: WHSmith
  • SKU: 9783836528320
Availability: In Stock
£22.39

Product Description

This title focuses on the words that sell & the brains behind the ads. In 1995 the D&AD published a book on the art of writing for advertising. Though now outdated the best-selling book remains an important reference work today
- a bible for creative directors. D&AD & Taschen have joined forces to bring you an updated & redesigned edition of the publication including works from the last 15 years. Regarded as the most challenging field in advertising copywriting is usually left to the most talented professionals
- often agency leaders or owners themselves. The book features a work selection & essays by 48 leading professionals in the world including copywriting superstars such as David Abbott Lionel Hunt Steve Hayden Dan Wieden Neil French Mike Lescarbeau Adrian Holmes & Barbara Nokes. Looking for the clues to well-written effective & compelling stories that make great advertising? Look no further.

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World - A physical grouping, commonly used to describe earth and everything associated with ti
Reference - To prove evidence with a back up source.

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