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Standard Grade Business Management Success Guide

This title delivers a highly visual approach to revision. Essential course content at General and Credit level is delivered for the five course units: Marketing; Finance; Human Resources; IT; and Operations. In addition a chapter dedicated to the Business at Work project provides valuable guidance and coursework support. Whilst the colour layout illustrations and tables improve recall and appeal to a variety of learning styles Top Tips and Quick Tests for every double page spread focus revision and expert exam advice shows students how to improve their grade. Contents Practical abilities * The PA project * Business@work - the simulation * The to-do list * Tool bar summary * The SQA Practical Abilities examination Marketing * The market * Market research * Who are your customers? * The
marketing mix - product * The marketing mix - price * The marketing mix - promotion * The marketing mix - place Operations * Operations in business * Stock * Factors of production * Production methods * Quality and distribution Information technology * Using computers to generate information * How ICT is used in business * Using ICT to communicate * The benefits and problems of ICT communication Human resources * Recruitment and selection * Choosing the right person for the job * The selection process * Working in business today * Staff appraisals * Interrelationships between employees and employers * Legislation affecting businesses * Changing patterns of employment Finance * Planning and controlling finance * Cash budgets and cash flow * Final accounts * Using final accounts * Analysing
final accounts * Sources of finance Examination advice Glossary
  • Availability: In Stock
  • Supplier: WHSmith
  • SKU: 9781843724728
Availability: In Stock
£8.81

Product Description

This title delivers a highly visual approach to revision. Essential course content at General & Credit level is delivered for the five course units: Marketing; Finance; Human Resources; IT; & Operations. In addition a chapter dedicated to the Business at Work project provides valuable guidance & coursework support. Whilst the colour layout illustrations & tables improve recall & appeal to a variety of learning styles Top Tips & Quick Tests for every double page spread focus revision & expert exam advice shows students how to improve their grade. Contents Practical abilities * The PA project * Business@work
- the simulation * The to-do list * Tool bar summary * The SQA Practical Abilities examination Marketing * The market * Market research * Who are your customers? * The marketing mix
- product * The marketing mix
- price * The marketing mix
- promotion * The marketing mix
- place Operations * Operations in business * Stock * Factors of production * Production methods * Quality & distribution Information technology * Using computers to generate information * How ICT is used in business * Using ICT to communicate * The benefits & problems of ICT communication Human resources * Recruitment & selection * Choosing the right person for the job * The selection process * Working in business today * Staff appraisals * Interrelationships between employees & employers * Legislation affecting businesses * Changing patterns of employment Finance * Planning & controlling finance * Cash budgets & cash flow * Final accounts * Using final accounts * Analysing final accounts * Sources of finance Examination advice Glossary

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Jargon Buster

Students - A group of humans who are still in full time education
Human - A highly developed and adapted mamal and deminant species on earth
Colour - The categorised spectrum of light visable to humans
Quality - An object that has quality is superior in function and finish than a less quality object.
Quick - Something that is fast
Learning - Educating and growing in intelligence.
Practical - Weather a task is easy to carry out and realistically succeed.
illustrations - Pictures typically in books and newspapers.

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