Its widely accepted in business that great companies grow their revenues & profits year after year
- but bigger is not necessarily better. In Small Giants" journalist Bo Burlingham takes us deep inside fourteen remarkable privately held companies from a brewery to a record label that chose a different path to success. These organizations quietly rejected the pressure of endless growth deciding to focus more on satisfying business goals
- being the best at what they do creating a stimulating place to work providing perfect customer service & making important contributions to their communities. But what are the magic ingredients that make these companies unique? Why & how does their approach work in such widely varying industries? & what lessons can we learn from them? A fresh inspirational guide to business strategy " Small Giants" will help any entrepreneur consider new directions to make their company great."