The remarkable story of how Michael Bloomberg created a media empire Lots of entrepreneurs make money. Lots of entrepreneurs who make money write books. Few of those books make you glad they did. This one does." -The New York Times Book Review "A classic tale of a nimble customer-focused entrepreneurial David outsmarting bureaucratic ossified corporate Goliaths." -Business Week " Entertaining engaging & informative Bloomberg by Bloomberg is packed with great advice about how to start a lean hungry company-and how to keep it that way." -Bryan Burrough coauthor Barbarians at the Gate Brash aggressive & supremely self-confident Michael Bloomberg the visionary leader of the worlds fastest-growing media empire has been hailed as the new standard for what it takes to win in the Information Age. Dismissed from Salomon Brothers in 1981 Bloomberg immediately took his money & acerbic personality & started Bloomberg L.P. Bolstered by a $30 million investment from Merrill Lynch the company & the man have been sprinting ahead of the pack ever since. Only twenty years after founding hes at the top of his industry. & on June 5 2001 he added mayoral candidate for New York City to his list of accomplishments & aspirations. If elected powerhouse Michael Bloomberg will bring his own brand of leadership-and personal style-to the city that never sleeps."