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Coca-Cola & its logo are everywhere. In our homes our workplaces even our schools. It is a company that sponsors the Olympics backs US presidents & even re-brands Santa Claus. A truly universal product it has even been served in space. From Istanbul to Mexico City Mark travels the globe investigating the stories & people Coca-Colas iconic advertising campaigns dont mention. Child labourers in the sugar cane fields of El Salvador. Indian workers exposed to toxic chemicals. Colombian union leaders falsely accused of terrorism & jailed alongside the paramilitaries who want to kill them. & many more... Provocative funny & stirring Belching Out the Devil" investigates the truth behind one of the planets biggest brands." ...
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The life story of Belgararth the Sorcerer: his own account of the great struggle that went before the Belgariad & the Malloreon when gods stills walked the l&. Here is the full epic story of Belgarath the great sorcerer learned in the Will & the Word on whom the fate of the world depends. Only Belgarath can tell of those near-forgotten times when Gods still walked the land: he is the Ancient One the Old Wolf his God Aldurs first & most-favoured disciple. Using powers learned over the centuries Belgarath himself records the story of conflict between two mortally opposed Destinies that split the world asunder. A hugely entertaining work of great daring wit grandeur & excitement that confirms the role of Belgarath the Sorcerer as one of the mightiest fantasy creations of the century. ...
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Come Belgarion Child of Light. I await thee in the City of Night.. . A confrontation that has been prophesied for thousands of years is racing towards a conclusion. For as Garion comes into his heritage as the Rivan King Overlord of the West & takes up the Orb of Aldur to protect the land Torak awakes & his evil hordes of Murgo soldiers & Grolim priests march in his name. While the princess Ce Nedra mobilises the forces of the free lands to repel the invaders Garion heads for his duel with Torak
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...
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Fabulously historic & bursting with cutting-edge art yet never really showy these little countries are full of big surprises whether you re ducking for oranges at a surreal Belgian carnival or finding glorious castles among Luxembourg s forested hills. Mark Elliott Lonely Planet Writer Getting you to the heart of a place" Amazing experiences Inspirational images author recommendations & the best of local knowledge. Plan the perfect trip Planning features & top itineraries give you the freedom to create your ideal trip. Find hidden travel gems Our authors uncover local secrets that will make your trip unique. Special features Chocolate mussels must-try beers & art nouveau In-depth festival coverage Detailed city maps We tell it like it is Our job is to make amazing travel experiences happen. We visit the places we write about each & every edition. We never take freebies for positive coverage so you can always rely on us to tell it like it is." ...
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Belgrade in Your Hands" describes the usual city hot-spots &

Includes::
many less visited sights. The guide

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Detective Inspector Lynley is approached by business magnate Bernard Fairclough for a confidential review
- not a formal investigation
-

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No sooner does Miss Pym board her next stagecoach than she finds herself embroiled in the plight of Miss Belinda Earle a spirited heiress banished to Bath after swearing off the marriage market. When the coach founders near Baddell Castle & the dashing Marquis of Frenton comes to the rescue Miss Pym decides to give Fate a h&. Although the austere bachelor disdains romance his furtive glances towards Belinda prove to Miss Pym that her expert matchmaking will soon turn this star-crossed couple into a heavenly match! ...
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With one foot planted in the Central American jungles & the other dipped in the Caribbean Sea Belize is home to the second-longest barrier reef in the world jungles that teem with wildlife & mysterious Maya ruins. Mara Vorhees Lonely Planet Writer Our Promise You can trust our travel information because Lonely Planet authors visit the places we write about each & every edition. We never accept freebies for positive coverage & you can rely on us to tell it like we see it. Inside This Book 2 authors 100 days of research 185 miles of barrier reef 100+ Ancient Maya relics Inspirational photos Clear easy-to-use maps In-depth background At-a-glance practical info Comprehensive planning tools Easy-to-read layout ...
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A glorious epic fantasy in the grand tradition of CS Lewis & Philip Pullman & a major publishing event The Mirror Chronicles will take you into another world & on the adventure of your lifetime... Half of your soul is missing. The lost part is in the mirror. & unless Sylas Tate can save you you will never be whole again. Sylas Tate leads a lonely existence since his mother died. But then the tolling of a giant bell draws him into another world known as the Other where he discovers not only that he has an inborn talent for the nature-influenced magic of the Fourth Way but also that his mother might just have come from this strange parallel place. Meanwhile evil forces are stirring & an astounding revelation awaits Sylas as to the true nature of the Other. As violence looms & the stakes get ever higher Sylas must seek out a girl called Naeo who might just be the other half of his soul
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Another sweeping novel of power & compassion from this exceptional writer. Madeleine Horrocks wanted nothing more than to be famous. Pretty & outspoken she often alarmed her best friend Amy by expressing doubts
- about parents teachers & most of all religion which according to their strict 1950s Catholic upbringing in Rivington Cross seemed certain Amy thought to send them both to Hell. What after all was wrong with being a Protestant Madeleine would ask? Or a Jew? The good-looking boy they both noticed on their way to school was it was rumoured Jewish
- his family having fled from Poland at the beginning of the war. Father Sheahan the whiskey-soaked priest from the local church had discovered that his secret past was catching up with him & went in fear of his life. Amy too had a secret
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Believing Brain

Synthesizing thirty years of research psychologist and science historian Michael Shermer upends the traditional thinking about how humans form beliefs about the world. Simply put beliefs come first and explanations for beliefs follow. The brain Shermer argues is a belief engine. Using sensory data that flow in through the senses the brain naturally looks for and finds patterns - and then infuses those patterns with meaning forming beliefs. Once beliefs are formed our brains subconsciously seek out confirmatory evidence in support of those beliefs which accelerates the process of reinforcing them and round and round the process goes in a positive-feedback loop. In The Believing Brain" Shermer provides countless real-world examples of how this process operates from politics economics and
religion to conspiracy theories the supernatural and the paranormal. Ultimately he demonstrates why science is the best tool ever devised to determine whether or not our belief matches reality."
  • Availability: In Stock
  • Supplier: WHSmith
  • SKU: 9781780335292
Availability: In Stock
£7.59

Product Description

Synthesizing thirty years of research psychologist & science historian Michael Shermer upends the traditional thinking about how humans form beliefs about the world. Simply put beliefs come first & explanations for beliefs follow. The brain Shermer argues is a belief engine. Using sensory data that flow in through the senses the brain naturally looks for & finds patterns
- & then infuses those patterns with meaning forming beliefs. Once beliefs are formed our brains subconsciously seek out confirmatory evidence in support of those beliefs which accelerates the process of reinforcing them & round & round the process goes in a positive-feedback loop. In The Believing Brain" Shermer provides countless real-world examples of how this process operates from politics economics & religion to conspiracy theories the supernatural & the paranormal. Ultimately he demonstrates why science is the best tool ever devised to determine whether or not our belief matches reality."

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Jargon Buster

Engine - A machine designed to convert fuel into motion
World - A physical grouping, commonly used to describe earth and everything associated with ti
Traditional - Something that has become the same through a period of time and thus repeated.
Traditional - Something that has been around for a while and is repeated regularly.

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