Want to turn your passion for fitness into a lucrative career? Each year more than 5 million Americans use personal trainers to take their workouts to the next level & this plain-English guide shows you how to get in on the action. Whether you want a part-time job at the gym or a full-time personal training business you'll find the practical proven advice you need in this indispensable resource. Becoming a Personal Trainer For Dummies is for you if you want to become a certified personal trainer & start your own business or if you're a certified trainer looking to improve upon your existing practice. You get a thorough overview of what it takes to get certified & run a successful business complete with expert tips that help you: * Find your training niche * Study for & pass certification exams * Attract keep & motivate clients * Interview hire & manage employees * Update your training skills * Expand your services This user-friendly guide offers unique coverage of personal trainer certification programs including tips on selecting the right program & meeting the requirements. You'll see how to develop your training identity as well as practice invaluable skills that will make you a great personal trainer. You also receive savvy guidance in: * Choosing the best fitness equipment * Creating a business plan a record-keeping system & a marketing campaign * Performing fitness assessments * Developing individualized exercise programs * Advancing your clients to the next fitness level * Managing legal issues & tax planning * Offering additional services such as massage & nutrition consultation * Training clients with special needs Complete with ten great starter exercises & a valuable list of professional organizations & resources Becoming a Personal Trainer For Dummies gives you the tools you need to get the most out of this fun fabulous career!