Distilled from fine grain, produced with vodka & natural sloe berries according to the original Icelandic recipe. Ursus Roter is the only red vodka drink with an unique blend of pure Ursus Vodka & the subtle sweetness of sloe berries. The result is a delicate, very mixable vodka drink. Enjoy Ursus Roter straight, on the rocks or mixed in your favourite soft drinks or juices. The possibilities are endless. Surprise yourself.