Martini Extra Dry was launched on New Year's Day 1900. Elegant, delicate & very cool, it is the essential ingredient & the perfect mixer. Characterised by its pale colour & fresh & fruity aromas, Martini Extra Dry is delicious over ice with lemonade or apple juice. Martini is a true Italian icon. Established in 1863, Martini has a strong family heritage & has become the most acclaimed & cosmopolitan Italian drinks brand in the world.