No pop group since The Beatles has commanded the media attention that the Spice Girls did in the 1990s. They were heaped with unprecedented extremes of adulation & scorn. & yet the true story of how the group came together & what exactly they had to do in order to achieve fame & fortune on such an extraordinary scale has never been told until now. For years the key players involved in the managing & moulding of the Spice Girls have surrounded themselves with a wall of silence. In a series of exclusive & remarkably candid interviews they reveal for the first time their version of events that created & sustained the Spice phenomenon. Their first manager Chris Herbert, who invented the group & was then abandoned by them. Simon Fuller, the manager who steered them to success & was then himself fired in a blaze of publicity. The song writing & production teams, the PRs, marketing managers, A&R men, lawyers & record company executives all contribute for the first time to a fascinating behind-the-scenes account of the rise & fall of the biggest pop phenomenon of recent times.