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Rebel Ideas
Where do the best ideas come from?
And how do we apply these ideas to the problems we face - at work, in the education of our children, and in the biggest shared challenges of our age: rising obesity, terrorism and climate change?
In
Product Description
Where do the best ideas come from?
And how do we apply these ideas to the problems we face
- at work, in the education of our children, & in the biggest shared challenges of our age: rising obesity, terrorism & climate change?
In this bold & inspiring new book, Matthew Syed
- the bestselling author of Bounce and Black Box Thinking - argues that individual intelligence is no longer enough; that the only way to tackle these complex problems is to harness the power of our 'cognitive diversity'.
Rebel Ideas is a fascinating journey through the science of team performance. It draws on psychology, economics, anthropology & genetics, & takes lessons from a dazzling range of case-studies, including the catastrophic intelligence failings of the CIA before 9/11, a communication breakdown at the top of Mount Everest, & a moving tale of deradicalization in America's deep South.
Product Information:
• ISBN: 9781473613942
• Author: Matthew Syed
• Publisher: John Murray
• Format: Paperback
• Pages: 320
• Dimensions: 19.6 x 12.8 x 2.8cm
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