This Tissot Mens watch is part of the Touch Collection collection. Tissot's signature is of being the ' Innovators by Tradition', has been forefront craftsmanship & innovation since it was founded in 1853. Tissot has been innovative & the leadership is has enabled by the development of high-tech products, special materials & advanced functionality. With a broader, more versatile range of high-quality timepieces at an attractive price than any other Swiss watch br&, Tissot also expresses its commitment to making excellence accessible.