William Eggleston&s Guide was the first one-man show of colour photographs ever presented at The Museum of Modern Art New York & the Museum&s first publication of colour photography The reception was divided & passionate The book & show unabashedly forced the art world to deal with colour photography a medium scarcely taken seriously at the time & with the vernacular content of a body of photographs that could have been but definitely weren&t some average person&s Instamatic pictures from the family album These photographs heralded a new mastery of the use of colour as an integral element of photographic composition Bound in a textured cover inset with a photograph of a tricycle & stamped with yearbook-style gold lettering the Guide contained 48 images edited down from 375 shot between 1969 & 1971 & displayed a deceptively casual actually superrefined look at the surrounding world Here are people landscapes & odd little moments in & around Eggleston&s home town of Memphis
- an anonymous woman in a loudly patterned dress & cat&s eye glasses sitting left leg slightly raised on an equally loud outdoor sofa; a coal-fired barbecue shooting up in flames framed by a shiny silver tricycle; the curves of a gleaming black car fender & someone&s torso; a tiny grey-haired lady in a faded flowered housecoat standing expectant & dwarfed in the huge dark doorway of a mint-green room whose only visible furniture is a shaded lamp on an end table For this edition of William Eggleston&s Guide The Museum of Modern Art has made new colour separations from the original 35mm slides producing a facsimile edition in which the colour will be freshly responsive to the photographer&s intentions