The bestselling international classic on storytelling & visual communication You must read this book
- Neil Gaiman Praised throughout
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Managing effectively across national & cultural boundaries is critical to the success of today's organisations given the global environment of business & the increasing diversity of workforces A keen awareness & a high degree of cross-cultural competence in management are therefore key to the career success of both present & aspiring managersprofessionals This the third edition of Understanding Cross-Cultural Management has been adapted in line with the feedback from our many readers The book explores the key themes & issues in one of the most challenging & fascinating areas of business organisational & social life It does so in a manner that enables you to sharpen your insights & practical skills ...

Cryptography is now ubiquitous
- moving beyond the traditional environments such as government communications & banking systems
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This book presents a Traveller's Guide' to Deaf Culture starting from the premise that Deaf cultures have an important contribution to make to other academic disciplines & human lives in general Within & outside Deaf communities there is a need for an account of the new concept of Deaf culture which enables readers to assess its place alongside work on other minority cultures & multilingual discourses The book aims to assess the concepts of culture on their own terms & in their many guises & to apply these to Deaf communities The author illustrates the pitfalls which have been created for those communities by the medical concept of deafness' & contrasts this with his new concept of Deafhood a process by which every Deaf child family & adult implicitly explains their existence in the world to themselves & each other ...

This is an outstanding book It is one of only a few scholarly texts that successfully combine a nuanced theoretical understanding of the digital age with empirical case studies of contemporary media culture The scope is impressive ranging from questions of digital inequality to emergent forms of cyberpolitics- Nick Gane York University" Well written very up-to-date with a good balance of examples & theory It's good to have all the major issues covered in one book"- Peter Millard Portsmouth University" This is just the text I was looking for to enable first year undergraduates to develop their critical understanding of the technologies they have embedded so completely in their lives"- Chris Simpson University College of St Mark & St John This is more than just another book on Internet studies Tracing the pervasive influence of 'digital culture' throughout contemporary life this text integrates socio-economic understandings of the 'information society' with the cultural studies approach to production use & consumption of digital media & multimedia Refreshingly readable & packed with examples from profiling databases & mashups to cybersex & the truth about social networking Understanding Digital Culture Crosses disciplines to give a balanced account of the social economic & cultural

Dimensions of the information society Illuminates the increasing importance of mobile wireless & converged media technologies in everyday life Unpacks how the information society is transforming & challenging traditional notions of crime resistance war & protest community intimacy & belonging Charts the changing cultural forms associated with new media & its consumption including music gaming microblogging & online identity Illustrates the above through a series of contemporary in-depth case studies of digital culture This is the perfect text for students looking for a full account of the information society virtual cultures sociology of the Internet & new media

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Understanding English is a series of topic-based study books for children in Key Stage 2 providing rigorous practice of key subject areas Each topic contains a concise summary of the information required by the National Curriculum making the series ideal to be used as preparation for the Key Stage 2 tests Each book is a st&-alone resource so children can either work through them in order or focus on individual aspects of the subject Together the eight books support the whole of the Key Stage 2 English curriculum providing a solid foundation for success in English Poetry meets the National Curriculum requirements for Key Stage 2 English & covers the following areas learning poetry by heart performing poetry writing poetry reading poetry aloud similes metaphors poetic language personification haiku free verse nonsense poetry & shape poems This book looks closely at the features that make poetry so special such as rhyme rhythm sound effects & imagery Key features of Understanding English include an ' Explanation' to introduce each topic; activities to consolidate & revise knowledge & skills; thought-provoking facts to foster a love of learning beyond the National Curriculum; ' Now you try' activities to develop children's understanding of English outside the classroom ...

Understanding European Union Law is both an ideal introduction for students new to EU law & an essential addition to revision for the more accomplished It is also indispensable reading for students on business studies courses Fully revised & updated this sixth edition continues to look at the main themes of EU law in a straightforward & logical manner Updated to discuss the UK's increasingly difficult relationship with the EU & recent developments in EU citizenship rights such as the Zambrano decision this book provides the reader with a clear understanding of EU law concentrating on how & why the law has developed as it has A chapter on assessment guidance has been expanded to provide advice on revision coursework & examinations on the subject of EU law This student-friendly text is broad in scope & highly accessible inspiring students toward further study & showing that understanding EU law can be an enjoyable & rewarding experience ...

This newly revised edition of Bryan Peterson's most popular book demystifies the complex concepts of exposure in photography allowing readers to capture the images they want With his trademark accessible style Peterson instructs readers on how to achieve successful images in almost any situation explaining the fundamentals of exposure & its component parts of light aperture & shutter speed With an emphasis on getting the best exposure even in tricky situations ' Understanding Exposure' shows how to get (or lose) sharpness & contrast in images how to freeze action & how to take the best meter readings while also exploring filters flash & light With all new images & updated captions throughout this revised edition is sure to be as popular as ever ...

UNDERSTANDING FOOD PRINCIPLES & PREPARATION is your introductory guide to learning about foods food preparation food service & food science Integrating these key topics with relevant information about nutrition & the food industry the Fifth Edition gives you a thorough overview of the different

Dimensions of food principles-and insight into the variety of career options available in the food industry Numerous photographs & illustrations help you understand & apply what you read

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Focusing on principles & theory & their application in the process of constructing housing policy with boxed examples & case studies throughout this fully revised 3rd edition addresses the range of socio-economic factors that have influenced UK housing policy in recent years These include the austerity agenda the Coalition government's housing policies the 2015 Conservative government's policy direction the evolving devolution agenda & housing supply ...