How do you choose the appropriate statistical method for any given research task? What are the features that discern one statistical method from another & for which research projects are they appropriate to use? Written specifically with the undergraduate psychology student in mind & for those who desire an explanation for the use of statistics in psychological research without the mathematics this refreshing & much-needed introduction is invaluable for any psychology students who don't get numbers' Breaking away from the traditional numerical approaches Jones delivers an engaging & insightful read into the rationale behind the use of statistics drawing upon non-numerical examples & scenarios from both psychological literature & everyday life to explain key statistical concepts Learn about the methods for testing populations & samples standard errors inferential & descriptive statistics as well as variables & participants This is an ideal companion to core textbooks & will serve a clearer understanding of statistical methods in psychology By reading this book students can hope to gain a better sense of what makes empirically valid research & learn to critically evaluate facts & figure in any presented research The foundations of psychology's claims are the empiricism of well-conducted & reliable data