A longtime favorite with millions of students LOOKING OUT LOOKING IN 15th Edition equips you with practical communication concepts & skills you can immediately start applying in your personal relationships as well as on the job Extremely reader friendly the text connects the latest theories & research to real-world practice The Fifteenth Edition
Includes:: an all-new Chapter 2 devoted to interpersonal communication & social media while coverage of mediated communication is also integrated throughout In addition diverse examples engaging readings compelling cartoons vibrant photos & popular culture references bring chapter concepts to life