
Lean UX has become the preferred approach to interaction design tailor-made for today's agile teams In the second edition of this award winning book leading advocates Jeff Gothelf & Josh Seiden expand on the valuable Lean UX principles tactics & techniques covered in the first edition to share how product teams can easily incorporate design experimentation iteration & continuous learning from real users into their Agile process Inspired by Lean & Agile development theories Lean UX lets you focus on the actual experience being designed rather than deliverables This book shows you how to collaborate closely with other members of your Agile product team & gather feedback early & often You'll learn how to drive the design in short iterative cycles to assess what works best for the business & the user Lean UX shows you how to make this change-for the better Frame a vision of the problem you're solving & focus your team on the right outcomes Bring the designers' toolkit to the rest of your product team Share your insights with your team much earlier in the process Create Minimum Viable Products to determine which ideas are valid Incorporate the voice of the customer throughout the project cycle Make your team more productive combine Lean UX with Agile's Scrum framework Understand the organizational shifts necessary to integrate Lean UX