Finally a go-to guide to creating & publishing the kind of content that will make your business thrive Everybody Writes is a go-to guide to attracting & retaining customers through stellar online communication because in our content-driven world every one of us is in fact a writer If you have a web site you are a publisher If you are on social media you are in marketing & that means that we are all relying on our words to carry our marketing messages We are all writers Yeah but who cares about writing anymore? In a time-challenged world dominated by short & snappy by click-bait headlines & Twitter streams & Instagram feeds & gifs & video & Snapchat & YOLO & LOL & tbt does the idea of focusing on writing seem pedantic & ordinary? Actually writing matters more now not less Our online words are our currency; they tell our customers who we are Our writing can make us look smart or it can make us look stupid It can make us seem fun or warm or competent or trustworthy But it can also make us seem humdrum or discombobulated or flat-out boring That means you've got to choose words well & write with economy & the style & honest empathy for your customers & it means you put a new value on an often-overlooked skill in content marketing How to write & how to tell a true story really really well That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here right now & so being able to communicate well in writing isn't just nice; it's necessity & it's also the oft-overlooked cornerstone of nearly all our content marketing In Everybody Writes top marketing veteran Ann Handley gives expert guidance & insight into the process & strategy of content creation production & publishing with actionable how-to advice designed to get results These lessons & rules apply across all of your online assets like web pages home page landing pages blogs email marketing offers & on Facebook Twitter Linked In & other social media Ann deconstructs the strategy & delivers a practical approach to create ridiculously compelling & competent content It's designed to be the go-to guide for anyone creating or publishing any kind of online content whether you're a big brand or you're small & solo Sections include How to write better (Or for adult-onset writers How to hate writing less) Easy grammar & usage rules tailored for business in a fun memorable way (Enough to keep you looking sharp but not too much to overwhelm you) Giving your audience the gift of your true story told well Empathy & humanity & inspiration are key here so the book covers that too Best practices for creating credible trustworthy content steeped in some time-honored rules of solid journalism Because publishing content & talking directly to your customers is at its heart a privilege Things Marketers Write The fundamentals of 17 specific kinds of content that marketers are often tasked with crafting Content Tools The sharpest tools you need to get the job done Traditional marketing techniques are no longer enough Everybody Writes is a field guide for the smartest businesses who know that great content is the key to thriving in this digital world ...

Please note this is a region 2 DVD & will require a region 2 (Europe) or region Free DVD Player in order to play Robert De Niro stars in this bittersweet drama based on the 1990 Italian film & Stanno Tutti Bene& by Giuseppe Tornatore Recently retired Frank Goode (De Niro) realises that he has grown distant from his four grown-up children over the years especially since the death of his wife & decides that it is high time he reconnected with them Despite a doctor&s warning about the risks of over-exerting himself Frank sets out on a journey across America with the intention of paying a surprise visit to each of his children & partaking in their success & happiness Drew Barrymore Kate Beckinsale & Sam Rockwell co-star ...

Richard Russo's new novel takes place in the decaying American town of North Bath over the course of a very busy weekend ten years after the events of Nobody's Fool Donald ' Sully' Sullivan is trying to ignore his cardiologist's estimate that he has only a year or two left Ruth his long-time lover is increasingly distracted by her former son-in-law fresh out of prison & intent on making trouble Police chief Doug Raymer is tormented by the improbable death of his wife while local wiseguy Carl Roebuck might finally be running out of luck Filled with humour heart & hard-luck characters you can't help but love Everybody's Fool is a crowning achievement from one of the great storytellers of our time ...

Fore! Everybody&s Golf teed off on Play Station back in 1997
- & is now ready to sink another hole-in-one with a br&-new round
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Everybody’s Golf has six new courses & a mountain of customisable features which allow you to create your very own golfer Go golf crazy & take on a cast of colourful characters in the coolest clubhouse around Experience refined gameplay shorter loading time & advanced visual effects Tee off against up to 16 players via Internet play or just play against friends in the multi-play mode allowing other players to join in the same tournament even if only one person actually owns the game ...

Clubs? Check Caddie? Check Play Station VR? Check! Step on to the course like never before in the most immersive Everybody’s Golf experience yet! Swing for the flag with your Play Station Move motion controller or DUALSHOCK 4 wireless controller Play through three incredible courses with tips from your very own charismatic caddie Practice your putting on the green or tee off at the driving range to perfect your swing Required (not included) Play Station VR Headset Play Station 4 Camera ...

A delightfully exuberant counting story with bunnies galore! Did you know that bunnies love to play hide-&-seek? Count from one to ten with these cheerful bunnies & one not-so-scary fox! Fox & bunnies like to playall together every day Playing hide-&-seek todayeverybunny count! Praise for Follow Me ' Lyrically written Follow Me has a mesmeric quality that leaves you wanting to enjoy multiple consecutive readings A real gem'
- Huffington Post Follow Ellie on Twitter at elliesandall
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Bedtime for bunnies! Drift off to sleep with this soothing bedtime routine picture book Perfect for Easter or any time of the year 32 pages Full colour throughout Sandall Ellie ...

Weave a little wonder into daily life with these fun & challenging activities
- & experience your local area in a whole new way
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Everyday Blessings is a practical & inspiring book which offers a clear outline for people who want to understand & embrace mindful parenting It is one of the few books on parenting that embraces the emotional intuitive & deeply personal experience of being a parent & shows you how to apply the practice of mindfulness meditation to parenting children of all ages In the rush rush rush of too-much-to-do-&-no-time-to-do-it the important nurturing aspects of parenthood can easily disappear Even the smallest degree of mindfulness can have profound effects on children no matter how old they are & on the quality of parent-child relationships Jon Kabat-Zinn a mindfulness pioneer & his wife Myla share their experiences of using mindfulness within their own family By encouraging moment-to-moment awareness & acceptance this thoughtful & practical book will help you to slow down grow in compassion enrich your life as a parent & nourish the internal life of your children ...