Engaged Journalism explores the changing relationship between news producers & audiences & the methods journalists can use to secure the attention of news consumers Based on Jake Batsell's extensive experience & interaction with more than twenty innovative newsrooms this book shows that even as news organizations are losing their agenda-setting power journalists can still thrive by connecting with audiences through online technology & personal interaction Batsell conducts interviews with & observes more than two dozen traditional & startup newsrooms across the United States & the United Kingdom Traveling to Seattle London New York City & Kalamazoo Michigan among other locales he attends newsroom meetings combs through internal documents & talks with loyal readers & online users to document the successes & failures of the industry's experiments with paywalls subscriptions nonprofit news live events & digital tools including social media data-driven interactives news games & comment forums He ultimately concludes that for news providers to survive they must constantly listen to interact with & fulfill the specific needs of their audiences whose attention can no longer be taken for granted Toward that end Batsell proposes a set of best practices based on effective sustainable journalistic engagement