This book is AMAZING!'
- MALCOLM GLADWELL If you want to gain insight into the mind of great athletes adventurers & peak performers then prepare to be enthralled by Alex Hutchinson's Endure'
- BEAR GRYLLS How high or far or fast can humans go? & what about individual potential what defines a person's limits? From running a two-hour marathon to summiting Mount Everest we're fascinated by the extremes of human endurance constantly testing both our physical & psychological limits In Endure Alex Hutchinson Ph D reveals why our individual limits may be determined as much by our head & heart as by our muscles He presents an overview of science's search for understanding human fatigue from crude experiments with electricity & frogs' legs to sophisticated brain imaging technology Going beyond the traditional mechanical view of human limits he instead argues that a key element in endurance is how the brain responds to distress signals-whether heat or cold or muscles screaming with lactic acid-and reveals that we can train to improve brain response An elite distance runner himself Hutchinson takes us to the forefront of the new sports psychology
- brain electrode jolts computer-based training subliminal messaging
- & presents startling new discoveries enhancing the performance of athletes today showing us how anyone can utilize these tactics to bolster their own performance
- & get the most out of their bodies