
A recent study found that on average designing a form to have a great user experience almost doubled the rate of successful first-time completions For example Ebay made an additional USD 500 million annually from redesigning just the button on one of their mobile form screens More conversions fewer dissatisfied users better return on investment Can you afford not to improve your forms' user experiences? This book will walk you through every part of designing a great forms user experience From the words to how the form looks & on to interactivity you'll learn how to design a web form that works beautifully on mobiles laptops & desktops Filled with practical & engaging insights & plenty of real-world examples both good & bad You'll learn answers to common queries like Where should field labels go? What makes a question easy to understand? How do you design forms to work on small screens? How does touch impact on form design? How long can a form be? What look & feel should the form have skeumorphic flat or something else? What's best practice for error messaging?