Winner of the ICA Book of the Year 2015 Now that we &curate& even lunch what happens to the role of the connoisseur in contemporary culture?& Curate& has become a buzzword applied to everything from music festivals to artisanal cheese Inside the art world the curator reigns supreme acting as the face of high-profile group shows in a way that can eclipse the contributions of individual artists At the same time curatorial-studies programs continue to grow & businesses are adopting curation as a means of adding value to content Everyone it seems is now a curator But what is a curator exactly? & what does the explosive popularity of curating say about our culture&s relationship with taste labour & the avant-garde? In this vibrant book David Balzer travels through art history to explore the cult of curation where it began how it came to dominate museums & galleries & how it emerged at the turn of the millennium as a dominant mode of thinking & being Recalling such landmark works of cultural criticism as Tom Wolfe&s The Painted Word & John Berger&s Ways of Seeing Balzer asks whether curationism has finally reached its own limits where its widespread success has paradoxically led to its own demise